Are in-car CD players the mark of a vehicle aimed at geezers? According to an Automotive News report, the CD may be going the way of the cassette or 8-track player in certain cars – namely those aimed at younger, “Gen Y” buyers, who use smart phones as music devices.
Tag: Chevrolet
More than a month has passed since Part 19 of the Impala Hell Project series, partly because I’ve been getting sliced up by sadistic doctors and flying on Elvis-grade prescription goofballs but mostly because the final chapter has been so difficult to write. Here goes! (Read More…)
A fellow auto journalist posted this video of the Chevy Volt dance from the 2009 Los Angeles Auto Show on his facebook page. At that point in time, nobody was paying me to write, and I was not yet a “social media influencer”, so I was unable to attend the L.A. show (and I still haven’t). In honor of Bertel’s post detailing General Motors deciding to “match supply and demand” for the Volt, let’s all take another look back at a very memorable marketing initiative.
A non-profit group backed by some major OEMs sent out a press release claiming that diesel vehicle sales are up by 27 percent in 2011 while hybrid sales are down by 2.2 percent. So, D’s up, hoes hybrids down while you motherf***ers bounce to this?
While hit rapper Drake may favor Range Rovers as his ride of choice, the may have been talking about the new Buick Encore when he rapped on his hit song “Headlines” “You gon hype me up and make me catch a body like that”. The Buick Encore, barely unveiled just 48 hours ago, has generated lots of hype at TTAC, and according to Automotive News, has already “bodied” a future GM product – the GMC Granite.
A double shot of news on the General Motors SUV front. Automotive News is reporting that Cadillac considering a small SUV to compete with the BMW X3. A separate article suggests that the General will give auto writers another excuse to bitch about the lack of body-on-frame SUVs, with its decision not to import the Thai-engineered TrailBlazer.
Back in September, I attended the launch of the Chevrolet Sonic for another outlet. Despite GM’s insistence that the Sonic was being marketed at “millenials”, I was the sole member of the press that fit that demographic. Despite the cheesy, ham-handed attempt at being in touch with the demographic (a parking garage festooned with contrived, faux-urban graffiti, for example), the Sonic left a favorable impression. It is an honest, practical, fun to drive car that is affordable for young people – well, some of them.
Our Chevrolet event coverage comes to us courtesy of Byron Hurd and Speed:Sport:Life. Take it away…
General Motors announced changes to the Chevrolet Volt’s design after a NHTSA investigation into why a Volt caught fire following crash testing.
The changes will go into effect once production restarts at the Hamtramck, Michigan facility, but customer cars already sold will follow a different protocol.
Rather than running commercials during the Super Bowl, General Motors is looking to try something more subversive – product placement within other brand’s TV spots during the big game.
Automotive News reports that GM marketing man Joel Ewanick was investigating the possibility of paying other advertisers to insert GM vehicles into their ads. But various contractual elements related to Super Bowl advertising may kill the idea in its nascent stages.
Wamp wamp! That’s the sound of the sad trombone playing for the Chevrolet Volt, which missed its 2011 sales target by 2,329 units. General Motors hoped that the Volt would sell 10,000 units in 2011, but it was not to be.
Bloomberg reports that the bow tie brand sold only 7,671 Volts in 2011, but has plants to increase annual production to 60,000 units annually. 45,000 of those will be sold in the United States. The Volt had only been on sale nationwide for the final three months of 2011.
TTAC Commentator Jimal writes:
Sajeev and Steve,
I have one of those quandaries that most adults will go through sooner or later in life and I figured I would tap into you and the B&B for suggestions. My father passed away recently after a long illness and I’m helping my mother with settling his estate; cleaning up finances, etc. Among the things my father left behind were his 2005 Buick LeSabre, which my mother hates, and her cherished 1996 4-door Chevy Blazer. (Read More…)
We give GM a hard time over the Citation, but at least the Citation was a big leap into the future compared to the primitive, rear-drive, Opel-designed Chevette. However, it tells us something that more Chevettes than Citations have survived long enough to make it into junkyards in 2011. (Read More…)
By the end of the 1970s, it was clear that GM needed a front-wheel-drive compact that would fit as many passengers as a Nova but sip gas like a Rabbit. The General’s forces labored mightily, and they produced the Citation. (Read More…)
When a truck or truckish vehicle gets close to the end of its usable lifespan, the last owner— if this vehicle happens to be in an urban area full of scroungy underemployed dudes with a 15:1 effects-pedal/guitar ratio— will often be a Band You Never Heard Of. When I was an affiliate of such a band in early-80s Oakland, we had a GMC Value Van with Chevy 396 power. The fate of such vehicles is always the same: a year or two of abuse, spilled beer on the carpets, and tire theft while parked in alleys behind dive bars… and then the head gasket blows or a control arm breaks and the tow-truck takes it for its final ride. (Read More…)










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