Chrysler will re-tool their Windsor Assembly Plant to build the next-generation Chrysler Town & Country, effectively securing the plant’s future for years to come.
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While the exact location of the next Chrysler minivan is still up in the air, some clues as to whether it will stay in Windsor, Ontario could be found in the plant’s re-tooling time.
It appears that the Chrysler Town & Country has won the minivan Hunger Games, as the latest report from the Windsor Star claims that the T&C will be the lone minivan offering from Chrysler when the next generation van goes on sale in 2015.
The Dodge Grand Caravan and Chrysler Town & Country accounted for 49 percent of all minivans sold in America last month – and their year to date sales total isn’t that far off either.
As the threat of a strike at Chrysler’s Windsor plant looms, it’s worth examining just how much of an iron grip the Pentastar minivans have on the market.
With a lock on at least 40 percent of the minivan market, Chrysler isn’t going to be exiting the minivan market anytime soon – but they do have to decide on what direction they’ll take the next-generation minivan. The company still hasn’t decided on whether to kill off the Chrysler Town & Country or Dodge Grand Caravan – or if they should keep both.
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