
I love stories of American cars that take a weird journey to production in South America, preferably with a dash of European influence added during the journey’s many twists and turns. The Argentinean Renault Torino, a Rambler American with Jeep Tornado engine and Pininfarina rebody is a great example, as is the Willys Itamaraty, a limo-ized Willys Aero sold in Brazil by Ford. The list goes on, but perhaps the greatest, most convoluted tale of them all is that of the Simca Esplanada. How about a late-60s Chrysler product, based on a Dearborn-designed French Ford, with an Ardun-ized hemi Ford Flathead V8 under the hood? (Read More…)
Tag: Chrysler

When Chrysler celebrated its payback of “every penny that had been loaned less than two years ago” last week, I noted that CEO Sergio Marchionne’s triumphant line was technically correct, but hardly represented the whole truth of the story. I pointed to $1.5b in supplier aid that helped keep Chrysler afloat, as well $1.9b worth of the Bush Administration’s “bridge loan” to “Old Chrysler,” prior to its government-guided bankruptcy and sale to Fiat. Apparently my more-inclusive accounting of the price of Chrysler’s rescue (which was picked up elsewhere in the online media) caused Mr Gualberto Ranieri, Chrysler VP of Communication, to spend some part of his Memorial Day Weekend writing a response of sorts, outlining Chrysler Group LLC’s perspective on the situation. Hit the jump for Ranieri’s statement, and my brief answer to the headline’s question.
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It took a bit of research to fully parse the California New Car Dealer Association’s complaint against Chrysler and its partially company-owned store in Los Angeles, and our finding is that the CNCDA is actually gunning for Chrysler with gusto. But, argued some of the B&B, surely Chrysler doesn’t want to be kicked out of California? Surely Chrysler’s California dealers don’t want to see their manufacturer banned from selling vehicles in the state? Well, it turns out we were missing a little context that seems to indicate why Chrysler’s California dealers are willing to go to war over a single dealership: Chrysler is overhauling its California retail presence with the help of Wall Street hedge funds. Having used the bailout to wipe out 789 dealerships across the country, Chrysler appears to be working around franchise law to exert more control over its retail network in the Golden State. No wonder then that California’s dealers are standing together to attack Motor Village, the most egregious example of Chrysler’s new retail model. And there’s no knowing where the conflict could end…
About two months ago, we heard that Chrysler’s “prototype” Motor Village dealership in the Los Angeles area had been hit with a complaint [PDF] from the California New Car Dealer’s association, arguing that it violated state laws against manufacturer-owned dealerships. The store, a test bed for what Chrysler terms “new retail concepts,” is in fact a partnership between Chrysler and LaBrea ChryslerJeep, making it appear to fit a legal loophole allowing OEM partnerships in retail ventures. But the CNCDA argues that Chrysler is undercharging for rent on the dealership building which it owns, and according to Automotive News [sub], the California Department of Motor Vehicle’s New Motor Vehicle Board just voted unanimously to open a formal investigation into the situation. And the stakes couldn’t be much higher, as AN reports:
If the DMV finds that Chrysler violated state law, the automaker could have its business license in California suspended or revoked.
Ruh-Roh!

When you’ve driven your $500 Citroën ID19 race car from San Diego to Miami and raced a Mini Moke-based Apollo Lunar Rover, where do you go from there? Why, you buy a furiously underpowered, 40-year-old Chrysler of Europe product and race it for 24 straight hours at a high-altitude road course packed with BMW E30s and V8 Detroit bombs. What else could you do? (Read More…)
Does that headline seem ripped from the pages of TTAC’s 2008-2009 headlines, or what? But really, who’s shocked? Chrysler spent early 2009 trying to convince the government that it was worth a (second) taxpayer-funded second chance, and now that it’s looking for a private-sector bailout in order to escape the terms of its publicly-funded bailout, Chrysler’s still got some ‘splaining to do. The DetN reports:
Chrysler Group LLC does not intend to speed up plans for new cars despite media reports that investors see a high degree of risk in an automaker that has been so dependent on truck sales…
“Nothing has changed from the five-year plan,” [Chrysler Group VP of Design and Dodge boss Ralph Gilles] said.
New small and midsize cars for Chrysler, engineered by Fiat, “are coming strong and heavy,” Gilles told reporters following a speech. “There is no need to speed up.”
Now, nobody would suggest that Chrysler should mess with its product timing simply to please some bankers. If it’s even remotely possible to hurry new products to launch without cutting serious corners, Chrysler should/would be doing it anyway (ask Sergio). Still, Gilles’ “nothing has changed” sound bite isn’t exactly true.

As Steve Rattner described in his book “Overhaul,” the Presidential Auto Task Force very nearly decided not to rescue Chrysler, with the decision coming down to a single vote. Now, it seems, that with Chrysler blaming the “shyster” interest rates on its government loans for its lack of profitability, Chrysler’s viability now depends on rounding up a “lender of second to last resort.” And, according to the latest reports, that rescue-of-a-rescue effort is still very much hanging in the balance as well. If CEO Sergio Marchionne thought the government’s loan terms were “shyster”-ish, he was clearly in need of some context from Wall Street… and he doesn’t seem to be liking it.
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“Eminem Helps Save Detroit’s Fledgling Auto Industry”
Headline in DrJays.com, purveyor of sneakers, jeans & urban clothing, for a contrived story on how the “Imported from Detroit” ad has helped Chrysler post a $116 million profit in the first three months of the year. Let’s not even go there.
Rather, let’s recommend that DrJays uses some money to support fledgling writers who know a bit of the English language. (Read More…)
Chrysler’s Q1 conference call is just beginning, and though you can’t listen in unless you’re registered media, you can download the slide set here [PDF] and the press release here. Besides, I’ll be updating this post with the latest as it happens, so why bother? Marchionne is just noting that Chrysler’s $116m Q1 profit is the first since 2009, although he seems more excited about “modified operating profit” of $477m, and free cash flow of other $2.526b.
The slide above shows Chrysler’s product plan for the 2010-2014 timeframe, and as it shows, after the new 300 and “refreshed” 200 and T&C, the next Chrysler was supposed to be a C-segment compact sedan. But, reports C&D’s Justin Berkowitz, the subcompact car (essentially a rebadged Lancia Ypsilon) has already been canceled for being positioned too close to the Fiat 500. Meanwhile, it seems that now only one of Chrysler Group’s brands will get a forthcoming compact sedan, and since Dodge has confirmed that it will get a Fiat-based Caliber replacement next year, it seems Chrysler won’t be getting any help in one of the most important segments in the market. So, without a subcompact or compact car coming down the pipe, what does Chrysler have to look forward to? Another crack at the D-segment, come 2013, and a crossover based on the same platform. Apparently the Chrysler brand, which is supposed to be a Lancia-style luxury brand in the Fiat empire, doesn’t need more than four products.
In a few months, Fiat will own 46 percent of Chrysler, Fiat announced today in Turin. With another 5 percent milestone reached by the end of the year, Fiat will have the 51 percent majority in Chrysler. According to Germany’s Automobilwoche [sub], the 46 percent level will be reached after Chrysler has paid back the government loans. Payment of the loans is expected for the second quarter of 2011. (Read More…)
With Fiat flying towards taking a majority stake in its Chrysler subsidiary, Reuters reports that the necessary private loans are very close to being arranged.
Goldman Sachs Group Inc, Morgan Stanley, Citigroup Inc and Bank of America Corp are in advanced discussions with Chrysler to finalize a deal that will replace all of its roughly $7 billion government loans with term loans and bonds, these people said on Thursday.
In addition, the banks will also arrange a revolving credit facility for the automaker’s future liquidity purposes that will remain undrawn, these people said. The revolver will not be used for paying down government loans.
Look for Chrysler to wrap up a deal sometime after it reveals its Q1 financial performance next month.
Back in November of 2009, when GM announced that it would repay its government loans, it didn’t take much investigation to realize that The General was simply shuffling government money from one pocket to the other and that true “payback” was still a ways off. The New York Times asked me to write an op-ed on the subject, and I took the opportunity to point out the reality of the situation and note
G.M.’s global interests are far too diverse for it to serve its taxpayer owners faithfully, and it can’t afford to subjugate its business prerogatives to the political needs of its major shareholder in the White House. So, unless Americans develop a sudden obsession with G.M.’s $40,000 Volt electric car just in time for an I.P.O., taxpayers will be stuck with tens of billions of dollars in losses.
Afterward, while our government contemplates its runaway deficit and getting rid of its 8 percent of Chrysler’s equity, perhaps we’ll get an admission that General Motors still owes the American people. Without one, the relationship between the public and the automaker, and the Obama administration as well, may never be the same.
And now that our government finds itself “contemplating a runaway deficit and getting rid of its 8 percent of Chrysler’s equity,” would you believe that a similar federal money-shuffle is under way? Believe it.
There’s been a recent groundswell of interest in natural gas as a fuel for cars in recent months, marked by Honda’s decision to sell a natural gas-powered 2012 Civic in 50 states, Edmunds CEO Jeremy Anwyl’s public paean to the fuel, and the EPA’s relaxation of natural gas conversion regulations. Honda alt-fuel manager Eric Rosenberg enthuses to WardsAuto
We’re the Saudi Arabia of natural gas… Demand [for the Civic GX] has tripled, and that’s actual retail demand. Traditionally, fleet has been about 50% to 55% of demand, but now it’s dropped; now 80% of demand is retail.
And since Chrysler’s new guardian, Fiat, has plenty of (well-subsidized) natural gas experience in Italy, it’s no surprise that Chrysler’s looking to get in on the action (Chrysler’s own experience with the stuff was brief). In fact, just last year Fiat-Chrysler was pushing the idea of natural gas cars as a stopgap until its first EV (the 500) arrives in 2012. Now, presumably because the desired government help wasn’t forthcoming, Bloomberg reports that Chrysler is only promising gassy goodness “by 2017.” Now there’s an interesting way to jump on a bandwagon.
Exactly a week ago, Fiat said it would up its stake in Chrysler “within weeks,” and according to the Detroit News, the deed is now done. Having earned 5% of Chrysler’s equity by building a FIRE-family engine in the US (for use in the Mexico-built Fiat 500), Chrysler had to confirm that it has brought in $1.5b in non-NAFTA foreign revenue, and (according to Chrysler’s LLC agreement [PDF])
[execute] one or more franchise agreements covering in the aggregate at least ninety percent (90%) of the total Fiat Group Automobiles S.p.A. dealers in Latin America pursuant to which such dealers will carry Company products
in order to bring its stake up from 25% to 30%. We already know that Fiat will achieve this goal by rebadging Chrysler vehicles as Fiats for Latin American markets, a move that is technically compliant with the letter (if not the spirit) of the LLC agreement. But, it turns out that Fiat still had to get the Treasury to amend its agreement in order to bend the rules just a little bit more.







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