If human beings were truly rational animals, trends would be easy to predict. Given that we’re fickle, self-aware and subject to the influence of less predictable forces than pure reason, figuring out what is going to appeal to people is never easy. And few automotive examples prove the inconstancy of market trends like the minivan. On paper they just plain make sense, creating a huge amount of flexible interior room out of high-volume sedan platforms, making them relatively cheap, capable and efficient. But if consumer decisions were made based on such rational considerations, turtlenecks would be long overdue for a huge comeback. In short, the “image thing” killed minivans, with more than a little help from the marketing efforts of the very companies that profited off their (relatively) brief time in the sun. And really, the future of the minivan will be determined by the staying power of its modern replacement, the Crossover. Are CUVs an evolutionary step from the SUV dead-end of the 90s back towards minivans and station wagons, or will the needs of multiple-passenger consumers forever be doomed to be served by the in-between-mobiles? My totally unjustified belief in the basic sanity of consumers makes me believe that minivans make too much sense to not make a comeback, and concepts like VW’s Microbus show the way. What say you?
Tag: crossover
When buying a car, it can matter a great deal which boxes you do check. And, sometimes, which ones you don’t. Comparisons between the GMC Terrain tested last month and a Chevrolet Equinox driven recently unearthed one do, and one don’t.
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How spurious is this one? Let me count the ways. First of all, it’s an Auto Express illustration, which makes it pretty spurious to begin with. Second, it’s of a possible (and unrumored) CUV designed on the Volt Chassis. and Third, it’s based on the Opel/Vauxhall version of the Volt, the Ampera…. and there’s no guarantee that GM will share the Volt platform with its independence-craving European division. Still, it’s worth a shared giggle between consenting adults.
When Pontiac’s infamously retina-searing Aztek pops up in popular auto industry analysis, it’s usually as little more than a throwaway punchline. So credit Thebigmoney.com‘s Matthew DeBord for trying to leave the Thesaurus entry for “ugly” out of a recent piece dedicated entirely to one of the great modern styling miscalculations. Unfortunately, his admirable restraint serves only to further a wholly unsupportable thesis:
GM needs to remember the Aztek, because it represents the kind of risk-taking design that the post-bankruptcy firm will need to go forward. The temptation for the New General will be to copy successful market formulas, rather than try to define new market segments.
Since day one, the Cadillac SRX was a desperate underdog looking to dethrone the Lexus RX: Middle America’s CUV of choice. But the SRX was a muscular macho machine and the Lexus is an overstuffed Camry Wagon. Now, with a more mundane blueprint, Cadillac believes their latest SRX utility is “the new standard for luxury crossovers.” Plus, as the promotional material claims, it’s also the Cadillac of Crossovers. Whoa dude: what standard are they holding themselves to, and does anyone still believe Cadillac is the ultimate word in luxury?
Many people have questioned why General Motors needs so many brands. Why have both Chevrolet and GMC selling essentially the same vehicles? With the new GMC Terrain, we might just have an answer. Or not.
No, Honda’s Accord-based Crossover sin-against-nature hasn’t been canceled, but it is being cannibalized (sort of). Acura has announced [via Autoblog] that a TSX Sportwagon will be offered beginning with the 2011 model year. In short, if you begged Honda to bring a Euro-spec Accord wagon to market, your pleas have been answered… as long as you’re willing to shell out at Acura prices. More information as it becomes available… meanwhile, notch up another promising sign in the Honda column.






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