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By
TTAC Staff on September 2, 2013
Designer Chris Bangle, who was strongly identified with BMW’s brand image and some controversial styling decisions before leaving the company four years ago to open up an independent design studio, says that today’s car designers are doing the same things over and over again, something he calls “mannerism”. In and interview with Automotive News Europe, Bangle said, “There is a real need for a change and that’s just not happening.”
Designers talk about innovation, but don’t really innovate, Bangle opined. “Even concept cars today simply anticipate the next production model coming down the line. Is this innovation? No. And at the end of the day this is what’s preventing car design from moving into a new era.”
(Read More…)
By
Sajeev Mehta on August 6, 2013

TTAC commentator Darth Lefty writes:
Sajeev,
I was looking at a new Fusion in the company parking lot and noticed how its center brake light (CHMSL) is basically a very thin flap jutting out of the top of the window. Subtle… The center brake light is always like this. We are right now in a golden age of headlight and tail light design. The complex shapes and chrome and LED’s and rocket thrusters dominate the style of a car. But the center light gets none of this. (Read More…)
By
Ronnie Schreiber on August 3, 2013

Just who invented automotive styling is open to debate, that is if you can even really narrow it down to one person. A number of people certainly deserve credit. In the United States, Harley Earl, Edsel Ford, and Alan Leamy, among others, come to mind. However, there is one person in the early days of the automobile age who probably had more to do with the way cars have been designed than any other single individual. I like to call him the “Ur-Father” of car design. His name was Andrew F. Johnson and if you’ve ever enjoyed the way a car was designed, you should know about him. (Read More…)
By
Sajeev Mehta on July 30, 2013

Here are a few books I consider required reading for Transportation Design students: The Reckoning, Rude Awakening, All Corvettes are Red and Car: A Drama of the American Workplace. These show what it takes to make a car…to make a designer’s work come to fruition.
Sadly, during my (short) time at the College for Creative Studies, we focused on creativity at all costs: pay no attention to the business behind the curtain. So while the Honda Crosstour is a curious stylistic exercise, does this dog hunt in the real world? (Read More…)
By
Sajeev Mehta on July 2, 2013

Aside from the fame, fortune and talent, my design school stylings were criticized much like the early works of one Mister Lenny Kravitz. I felt, as idiotic as it seems now, both of us were pigeonholed for our unabashed use of “influence” in our art. Kravitz overcame. I left the College for Creative Studies to pursue a less interesting career. A career that makes me travel. With rental cars.
How fitting that I’d be blessed (cursed?) with The Son of Aston: the Ford Fusion Hybrid for 8 days and 800 miles. (Read More…)
By
Doug DeMuro on June 4, 2013

Today, I’m going to talk about SUVs. This will annoy some of you out there in readerland because I’ve talked about SUVs a lot lately. First, I posted a story about hybrid SUVs, which was largely ignored by the automotive community but caused me to chuckle several times as I wrote it. Then, I posted a story about the BMW X5, which was also largely ignored by the automotive community, with the exception of BMW X5 owners, who passionately defended their SUV’s honor in the face of lease jokes.
But listen up, because today’s topic is far more interesting than either of those. It’s about D-pillars.
(Read More…)
By
Sajeev Mehta on June 4, 2013

I enjoy highlighting automotive design, yet cars aren’t everything: architecture happens. So let’s combine ’em for the world of automotive retailing. (Read More…)
By
Derek Kreindler on May 22, 2013

A piece in Bloomberg that could hardly be seen as anything but relentless Detroit homerism puts forward the thesis that cutting-edge design is helping Detroit capture increasing market share in a white hot new car market. Per Bloomberg
From the fires of Detroit’s descent into near-death, GM, Ford and Chrysler Group LLC have forged some of the most distinctive designs since tail fins were soaring in the halcyon days of the postwar-era. Models such as GM’s Cadillac ATS sports sedan, Ford’s Fusion family car and Chrysler’s Jeep Grand Cherokee are turning heads and stoking sales.
On the strength of stylish new showroom offerings, GM, Ford and Chrysler all gained market share in the first quarter for the first time in 20 years. Meanwhile, Toyota Motor Corp. (7203)’s staid standard-bearer, the Camry, has endured three months of declining sales as the automaker ceded U.S. share this year. (Read More…)
By
Thomas Kreutzer on May 10, 2013

In the early 1980s, as the economy continued to slump and gas prices soared, American car makers were desperate for a way forward. The good old days were gone forever. Under pressure from the Japanese, whose small cars had gone from rolling jokes to serious, high quality competition in little more than a decade, the big three knew they needed to make a radical departure from their traditional approach before it was too late. Although some of the more stodgy cars would soldier on and continue to sell to members of the Greatest Generation well past their expiration dates, for the rest of us the future was a smaller, lighter and more efficient. The winds of change were blowing and even the Ford Mustang felt the chill.
(Read More…)
By
David Hester on May 3, 2013

Take a good look at the picture above. What do you see? If your answer is that you see three black Chevrolet Equinox “cute utes,” you’d be wrong.
(Read More…)
By
Sajeev Mehta on April 8, 2013
Haters bust out the Haterade: I mastered your drama back at the College of Creative Studies. My luxury car proposals sported stand up grilles…and why not? The (beautiful-ish) 1990 Lexus LS400 proved an upright grille happily exists on a sleek, masterfully engineered machine. But very talented, well-praised drama queens in the design studio can’t be proven wrong by a talentless schmuck. Even if they get super butthurt when your Lexian-precedent made their grandstanding look like the adolescent ranting of one unfit to judge a grade school art show…
To wit, an extreme argument: The Nissan Cube. (Read More…)
By
Thomas Kreutzer on April 5, 2013

If you have a spare four minutes and four seconds (plus time for the commercial) take the time to check out the following discussion over at Bloomberg.com. As a layman, I find these kind of discussions very interesting and would like to hear the best and the brightest, many of whom I know to be connected with auto industry, give a little perspective to what seems to me to be a very shallow look on the subject of modern car design.
(Read More…)
By
Sajeev Mehta on March 11, 2013
I was in a bad place about a year ago: fighting problems that resurfaced 10+ years of (secret) regret that my life at the College for Creative Studies shoulda ended differently. But then a few silver linings showed up, motivating me to write the first installment of this series. While I still am in (occasionally) bad places a year later, designs like the Nissan Juke keep me motivated, excited.
So, to celebrate this series’ First Anniversary: THANK YOU for letting me share my Venom. And know how much I appreciate it when you click that link:
(Read More…)
By
Marcelo de Vasconcellos on February 25, 2013

The newly shown Jeep Cherokee has created quite a ruckus. Some like the design, some describe it in language unsuitable to a family-oriented site like TTAC. The fact is Jeep needs this. The mother-ship, Fiat, is taking Jeep international and while Jeep’s design language gets good points at home, it really doesn’t strike a chord among buyers worldwide. What’s more, Jeep doesn’t have that much of a heritage outside US borders. So, the Italians are free to do with it what they like. For starters, Jeep now sponsors one of the most popular football teams in Europe. That is a sure sign that the Jeep you knew and loved is going through profound changes that will either make it relevant, or send it bruised and bleeding to lick it wounds back home. (Read More…)
By
Bertel Schmitt on February 1, 2013

Audi follows a trend set by other OEMs, notably GM, and opens an R&D Center in China. Located in Beijing’s fashionable 751 D-Park , the center will be busy doing product customization for the Asian market, especially when it comes to electronics and connectivity, along with components for new-energy vehicles and efficient powertrains. (Read More…)
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