With the imminent spin-off of Ferrari, Fiat Chrysler Automobiles boss Sergio Marchionne may be looking for a cash cow to help keep lagging brands at FCA afloat.

A story by Automotive News on Wednesday wonders aloud if Maserati will replace Ferrari as FCA’s marquee brand with double-digit profit margins. Behind Marchionne’s plan to sell the world on Jeep and Alfa Romeo, he would need to sell the world on the idea that Maserati is an exclusive, luxury brand, the article says.

Of course, that may be tough to do considering Maserati has always had a reputation for being Ferrari’s nerdy suburban cousin.

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New Honda CEO Takahiro Hachigo told media Monday that the automaker wouldn’t aim for a specific global sales figure to drive growth and would be open to partnerships with other automakers, Automotive News reported.

The speech also emphasized sharing global manufacturing resources within Honda’s six regional divisions and to create “challenging products.” (Which may or may not — probably not — mean “Challenger.”)

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Speaking at an unrelated Fiat 500 reveal last week, Fiat-Chrysler chief Sergio Marchionne said Ferrari is worth about $11 billion and he expects the prancing horse’s IPO to garner about $1.1 billion went it goes up for sale in October.

“There are clear expectations from ourselves as Ferrari brand is unique,” Marchionne said, according to Bloomberg News. “There is also a scarcity value as we are just selling a 10 percent stake.”

Marchionne’s estimate is roughly double what brokers said the Maranello-based manufacturer could be worth almost a year ago.

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Nothing is more American than a high-horsepower V8 in a muscle car. Thanks to increased demand, roads are going to feature more of that familiar V8 rumble as Dodge ramps up Hellcat production.

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More and more automakers are looking at exotic locales to produce their wares (us Canadians can consider Mexico exotic thanks to its ice-free beaches) as they expand their brands and explore in-roads to untapped markets.

For Jeep, that means investing in a shared money-printing press with an unlikely partner: Tata, the parent company of Land Rover. FCA will put $280 million USD into joint venture Fiat India Automobiles Private Limited which, since 2007, has solely produced Fiat models.

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Jeep is looking at global growth upwards of 20 percent this year to 1.2 million units and that’s before the brand truly ramps up in China.

Could it be possible Jeep’s success is hiding what ails other brands at the newly-formed Fiat Chrysler Automobiles?

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FCA CEO Sergio Marchionne says he’s not ready to court General Motors’ shareholders for a merger, while Ford’s Mark Fields prefers no mergers at all.

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FCA, looking a 4.1 million unit recall in the face thanks to defective Takata airbag inflators, will source replacements from a rival, ZF-owned TRW Automotive.

The Chrysler/Dodge/Jeep/Ram parent will be the first company to refuse to toe the line.

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Renault-Nissan CEO Carlos Ghosn did well for himself in 2014, banking around $16 million in compensation compared to the salaries of other automotive CEOs.

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The Lifetime movie starring FCA has reached the “dangerous stalker” phase, as the automaker and General Motors recruit advisors amid a merger standoff.

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The fate of Canada’s auto industry is linked to whether or not the nation’s leaders can convince FCA to reinvest into its Brampton, Ontario facility.

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The Age is reporting former FCA Australia boss, Clyde Campbell, was involved in a car theft ring and brought before the courts in the early ’90s.

According to the report, the former executive currently at the center of a $30 million (AUD) misappropriated funds case was “charged with a number of car theft offences between 1990 and 1992, in the wake of an 18-month investigation by South Australia’s Organised Crime Task Force and Victoria Police,” says Mark Hawthorne of The Age.

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When General Motors ultimately rebuffs FCA’s attempts to put a ring on it, Toyota or Ford could be the one true love, right? Not so fast.

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How desperate has FCA CEO Sergio Marchionne become about marrying off his company? He’s asking activist investors to prod General Motors to the chapel.

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Four out of every ten new vehicles sold in May 2015 in the United States by Fiat Chrysler Automobiles were Jeeps, ten years after Jeep accounted for just 20% of Chrysler Group’s U.S. sales.

The automaker’s 4% year-over-year improvement was powered in large part by Jeep’s 13% gain. FCA volume improved by 8,000 units despite a 58% decrease in minivan volume. How’d they do it?

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