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By
Timothy Cain on August 13, 2014
After 15 consecutive months in which U.S. sales of the Fiat 500 increased on a year-over-year basis, U.S. sales of the Fiat 500 have declined in each of the last 14 months.
Not surprisingly, the more recent streak began the exact same month in which Fiat’s large, less popular 500L arrived.
During the former 15-month span, Fiat USA averaged 3746 500 sales per month. Over the last 14 months, that average has fallen 26% to 2773 units per month. (Read More…)
By
J.Emerson on August 5, 2014

Toledo, Ohio has just squeaked by a major environmental crisis. A toxic algae bloom in Lake Erie poisoned the city’s water supply, leaving over 400,000 residents high and dry for three days. Restaurants, schools and businesses closed, the National Guard trucked in water, and the governor declared a state of emergency. Meanwhile, Fiat-Chrysler had to resort to creative measures to keep its Toledo Jeep plant running.
(Read More…)

FCA has been trying to broaden the appeal of its Fiat line in the US. Success may be a ways off, into the future, or at least won’t materialize until the Jeep Renegade and Fiat 500X are launch. But that won’t stop the Italians from trying. In a bid to show off its minivan as a viable alternative for active young folks, Fiat will introduce its 500L Vans edition at the upcoming US Open – of surfing (yes, surfing, not the famous tennis tournament).
(Read More…)
By
Derek Kreindler on July 24, 2014

First it was Mitsubishi that inked a deal with Renault Samsung to bring their wares over here as Mitsubishi branded cars. Now Fiat is getting into the action, by having Renault produce an unspecified commercial vehicle.
(Read More…)
By
Derek Kreindler on July 17, 2014

German business publication Manager Magazin is reporting that Volkswagen could be interested in acquiring Fiat. The Agnelli family, which controls the industrial conglomerate, is apparently looking to exit the volume car manufacturing business.
(Read More…)
By
Cameron Aubernon on July 4, 2014

Own any shares in Fiat S.p.A.? The automaker just announced it will hold its next general assembly of all shareholders August 1, where the topic of discussion will be the approval of the merger of Fiat with Chrysler Group to become Fiat Chrysler Automobiles N.V.
(Read More…)
By
Derek Kreindler on June 27, 2014
By
Cameron Aubernon on June 26, 2014

Pulling up to the intersection of Flower Shop Lane, Contractor Boulevard and Utility Road is the Fiat Doblò-based 2015 Ram ProMaster City, the second van to emerge from Ram’s relationship with Fiat Professional.
(Read More…)
By
Jack Baruth on June 18, 2014

“Cheap and cheerful.” It’s a phrase the Brit mags like to use all the time to describe poverty-priced cars that attempt to use design and color to mask their humble aspirations. Think Scion xB compared to Toyota Tercel — but nobody does the C&C music factory like the Europeans. The original Twingo set the template, but it’s had many a riff played on it since then.
Now we have a cheap-and-cheerful from a Euro manufacturer, built in Serbia, with as much design and flair as you can stand. Whether it’s the worst car for sale in America or one of the best depends entirely on how cheerful you need your cheap to be.
(Read More…)
By
Cameron Aubernon on June 11, 2014
By
Derek Kreindler on June 3, 2014

Sometime around 2012, a Ram Trucks source told TTAC about an investigation into a smaller pickup for the brand, one that could have even turned out to be a front-drive pickup. “We won’t do another Dakota,” said our source, “but maybe something else.”. By all accounts, that truck would have been based on one of Fiat’s small, unibody front-drive pickups. But now, Fiat seems to want a Dakota of its own.
(Read More…)
By
Derek Kreindler on May 21, 2014

An event held at Washington D.C’s Brookings Institute saw FCA CEO Sergio Marchionne and former National Economic Council head Larry Summers discuss the auto bailout on its five-year anniversary. As always, Marchionne had some colorful commentary, with a one interesting nugget about Fiat.
(Read More…)

As I mentioned in my recent analysis of FCA’s plans for Brazil, Fiat is chugging along at almost full capacity and doesn’t really need new cars to compete here. However, that doesn’t mean they will quit fiddling with their product line. Behold the latest and greatest in South America: Fiat’s adventurous new Palio Fire Way!
(Read More…)

After all was said and done and the dust settled on FCA’s presentation of future plans to investors a couple of days ago, many of us were still left wondering – what does FCA really have in store for Brazil? We all know what the “F” in FCA stands for and there’s a reason why it comes before the “C”. Part of that is the success Fiat has enjoyed in Brazil – which was heavily emphasized in the Fiat brand presentation. Brazil is a good indicator for Fiat’s plans in the Latin American market, and the rest of the globe.
(Read More…)
By
Derek Kreindler on May 6, 2014

Wednesday marks the 16th anniversary of the Daimler-Chrysler merger. One day prior to this milestone, Fiat Chrysler has unveiled their business plan for the next 5 years. While the industry norm is to keep future product plans, brand strategies and sales targets as a closely guarded secret, FCA took the unusual step of making it all public, with FCA CEO Sergio Marchionne headlining the event (billed as a conference for investors) at an event in Auburn Hills, Michigan. Each of FCA’s brands and subsidiaries was given the chance to present their strategy through 2018, with healthy helpings of new vehicles, future technology and corporate strategy being revealed.
(Read More…)
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