The Japanese parts paralysis claims a new victim. Allegedly. Ford will close its plant in Genk, Belgium, for five days starting April 4. The idea is to conserve auto parts in the wake of the earthquake and tsunami, Ford said in a statement emailed to the media. According to the Wall Street Journal, the Belgium plant was scheduled to be idled for five days in May to keep the production of cars in line with demand. Ford moved up the closure “to ensure we have parts availability going forward given the current situation in Japan,” Ford spokesman John Stoll said. (Read More…)
Tag: Ford

We often forget that Ford made the Falcon until 1970. That’s in North America; you could buy a new Falcon— based on the original 1960 version— in Argentina until 1991, and Australians can still buy Falcons today. The shortened-Fairlane-based 1966-70 Falcon tends to get overlooked, unless you live in East Oakland, so it took me a second to figure out what I was looking at when I spotted this one in my local self-serve wrecking yard. (Read More…)
Ford and Ferrari finally settled their differences over the alleged trademark infringement by Ferrari. In cases like these, one lawyer usually tells the other: “What does it take for this to go away?” In this case, Ford’s lawyer must have answered: “Lose the F, or lose the case.” And that’s what happened. (Read More…)
When, in a former life, I wrote speeches for top execs at Volkswagen, I never made my guy admit failure. Bad for his career and my business. The secret phrase for full retreat was: “This is one of the many options we are looking at. We are in a changing world and must change with it.”
I must have a less circumspect colleague at Ford. (Read More…)
Ford reported a $6.6 billion profit for 2010, its highest in more than 10 years. This year, they could add $13 billion to the profit line, without selling an extra car. How will Ford pull off the miracle of the loaves and profits? With a simple bookkeeping entry. (Read More…)

How cool does a junkyard car have to be before we acknowledge that it’s just too far gone to return to street duty? A first-year Edsel wagon? Very, very cool. This one, however, appears to have been baking/freezing in a Great Plains field for a few decades, and there isn’t a whole lot of Edsel-ness left. Still, such cars allow us to contemplate Ford’s Edsel Nightmare. (Read More…)
Ford’s Jim Farley is well-known among autojournos for off-the-cuff remarks, but as he stands in a Laguna Seca garage, facing approximately twenty members of the Press As A Whole, he manages to deliver a real bunker-buster, one which speaks directly to this humble writer’s heart.
“This car… it isn’t meant to be stored in a garage somewhere. It should be on YouTube… maybe doing something illegal.” Oh, yes. Let’s immediately go out and do that. It isn’t until I’ve reached the top of a Monterey canyon, my ears and eyeballs vibrating from the past few minutes’ violent, screeching, Pikes-Peak-style run, that I come to my senses and delete the footage from my Android camera. We’ll let someone else lose their press-trip privileges following the big man’s advice.
That turns out to be a smart move, because an hour later I’m sitting at the pitlane entrance with a broken, smoking BMW M3, a dashboard full of warning lights, a squawking handheld radio, and a feeling that I will need to use all my accumulated goodwill in this industry, whatever miniscule amount that may be, just to survive the afternoon.
I thought the Ford Freestyle would sell well because it was so incredibly functional. It didn’t, even if I bought one myself (in updated Taurus X form). I thought the Ford Flex would sell well because it combined even more room and comfort (if inferior visibility) with the style of a MINI. It hasn’t done well, either. But Ford hasn’t given up. For the 2011 model year the Explorer, which ruled the SUV segment through the 1990s, has been transferred to the Volvo-derived platform that provided the basis for both the Freestyle and the Flex. Why might its fate be different?
In a word: styling.
Fiat’s plans to build up to 500,000 Chryslers and Jeeps in Russia collapsed last week. Chrysler’s cross-town rival Ford may have had something to do with that. On Friday, Ford and Russia’s Sollers “signed a Memorandum of Understanding under which the parties intend to launch a new 50:50-owned joint venture called Ford Sollers for the production and distribution of Ford vehicles in Russia,” says a Sollers communiqué. Sollers also had been in talks with Fiat, which ended fruitless. The end of the Fiat talks were announced on the same day the deal with Ford was revealed. (Read More…)

Buster Keaton reached the height of his fame in about 1927, but Ford’s 1966 marketers must have figured that nostalgia for the allegedly wholesome silent-film era would be big, what with all the not-so-wholesome madness heating up in the United States at that time. How about we put Buster Keaton in the Econoline? (Read More…)
In the brouhaha over Ferrari’s alleged trademark violation, Ferrari did the smart thing and surrendered. Ferrari withdrew the “F150” name for its new Formula One race car. Ford had brought suit in federal court, alleging that “Ferrari has misappropriated the F-150 trademark in naming its new racing vehicle the ‘F150′ in order to capitalize on and profit from the substantial goodwill that Ford has developed in the F-150 trademark.” (Read More…)
China’s prognosticated car bubble does not appear to experience its prognosticated burst. One by one, Chinese sales numbers for January are coming in, and none of them are bad. (Read More…)
You think only China has a total disregard for intellectual property? Ford filed a trademark infringement suit on Wednesday against a foreign carmaker. The only thing this carmaker has in common with China is their love for the red color. Ford sued Ferrari for blatantly stealing the name of the world’s best selling vehicle, the F-150. (Read More…)
Ford brought two pieces of good news for their dealers at this year’s NADA meeting: The dealers will get more cars. And they will get more cash. But wait, there will be less … (Read More…)
According to data published today by Ford, the company sold 5,313,000 units worldwide “to wholesale” (i.e. out of the door.), up 447,000 units or 9.19 percent. With Volvo eliminated, the growth was 771,000 units. Record sales in the U.S.A. and Asia were partially offset by lower sales in Europe. Ford is not strong enough in China to profit like its competitors that are strong in China. One of these competitors is Hyundai. (Read More…)










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