With GM now dropping out of Super Bowl advertising, what’s next for the marketing bigwigs at the Ren Cen? And yes, I’ll take the Storm, thank you very much.
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Holden is expected to make an announcement regarding the export of its Commodore vehicles to North America – essentially confirming the existence of the forthcoming 2013 Chevrolet SS Performance – and apparently it may not be limited to sedans. Utes and wagons could be arriving at some point as well.
Happy 28th birthday, Mark Zuckerberg. Your baby is about to go public, but GM still had to rain on your parade by pulling their advertising from Facebook because GM ad men didn’t think it was effective.
With Opel’s fortunes in the toilet and Chevrolet vehilces gaining ground in Europe, Opel brass are looking at an obvious solution – stop building Chevrolet products in South Korea and start building them in Europe.
Even though Opel will be tasked with developing the next Citroen C5, PSA will be responding in kind by providing some expertise of their own, in the form of small minivans.
With a new Citroen C5 due in 2016, production of the mid-size Citroen will shift from PSA’s Rennes plant to an undisclosed Opel facility. A French car, built by Germans – eat your heart out, Clemens.
Car companies can go on about their “heritage”. Though we know it’s at least partly hype, some of that heritage is verifiable history and as car enthusiasts it can tug at our automotive heartstrings. Still, it’s very easy to get cynical when you see how casually companies can be with history when it comes to promoting their products.
A study commissioned by Canada’s federal government suggests that Canada could be in a position to benefit from strong auto sales from the Big Three OEMs, and a lack of capacity could lead to more manufacturing jobs for Canada, including the revival of mothballed factories.
Republican Presidential hopeful Mitt Romney told voters in Ohio that he deserves “a lot of credit” for the auto industry turnaround since the bailout era.
Sanctions imposed on Iran by the EU and the United States have compelled PSA to delay parts shipments to Iran Khodro until September at the earliest.
Uh oh. Here we go again. GM apparently wants a 10 percent stake in Isuzu to build commercial vehicles.
Vice-President Joe Biden has been talking about the auto bailout frequently as the campaign for his re-election heats up in the coming months. A speech to NYU had him tout the record of the Obama administration, while also criticizing Gov. Mitt Romney’s famous “Let Detroit Go Bankrupt” op-ed.
After getting a $1 billion “investment” from both GM and the Australian government, Holden will be starting their first post-funding project; designing two new cars for the Chinese market.
Compressed natural gas may cost the equivalent of $1.89 per gallon of gasoline, but retrofitting your GMC Sierra or Chevrolet Silverado will cost you $11,000 – and GM still think it will save you money.
General Motors has often been the focus of criticism at Generation Why – despite what some of the B&B suggest, it’s merely a function of the fact that they put themselves out there the most when it comes to publicizing their youth marketing efforts. But it’s time to reward their efforts with some free, unsolicited advice from a know-it-all keyboard jockey.
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