It’s time for performance SUVs to leave the luxury domain and make their way down into the mainstream.

And who better to bring a performance utility vehicle to the masses than the man who previously headed up BMW’s M division, Albert Biermann.

Biermann, after three decades at BMW and more than half a decade in charge at BMW M, joined the Hyundai Motor Group as head of vehicle test and high performance development in 2014. His list of responsibilities at Hyundai and Kia is lengthy. His aspirations for Hyundai’s N brand, according to Drive, are lofty.

But while conventional thought would lead you to believe Hyundai’s N performance sub-brand would focus on cars, Biermann says, “The fun-to-drive element is not limited to the size and segment of the car; you can create fun cars in every segment.”

As a result — and this won’t surprise anyone who remembers that Biermann’s previous position included oversight of M versions of the BMW X5 and BMW X6 — there’s likely a Hyundai Tucson N in the future. (Read More…)

You won’t recognize Hyundai’s crossover lineup after the automaker’s potentially lucrative product revamp.

Giving crossover-hungry buyers more of what they want, Hyundai plans to add two new models and re-position three existing models to better battle rivals in red-hot segments. Expect a name change for one well-known model and growth spurts for others. (Read More…)

Grits and poutine aren’t the only divisions betwixt us.

Celine Dion and two-year election campaigns aren’t the only factors that enable Europeans to tell us apart.

Catastrophic illness-induced bankruptcy and wait-time-fostering universal healthcare aren’t the only hallmarks of our unique approaches to public policy.

There are wildly divergent vehicular tastes between the United States and Canada, as well. (Read More…)

As one of the big dissenters from the battery-powered EV lovetrain, Hyundai is about to put its money on Hydrogen Fuel Cell technology. Starting in 2015, it intends to assemble up to 10,000 units of a fuel cell-powered version of the Tucson crossover at its plant in Ulsan, South Korea.

(Read More…)