By on March 8, 2019

2018 Jaguar XF Sportbrake, Image: Jaguar

The American public’s rapid conversion to the Church of Crossover caught longtime car peddler Jaguar off guard, forcing the British brand to mull desperate measures to stay profitable. And not just in this market, either.

Jaguar is currently an anchor for Jaguar Land Rover, dragging the automaker’s finances into the red, and Indian parent Tata isn’t happy about it. It wants a quick turnaround. For Jaguar’s U.S. arm, that means less choice for future customers. (Read More…)

By on February 25, 2019

The European Commission is said to be investigating several automotive companies over possible antitrust violations relating to the sale of auto parts. According to Germany’s Der Spiegel, Renault, Nissan, PSA, Jaguar Land Rover and Fiat Chrysler Automobiles have all been placed under government scrutiny for possible price fixing. The report claims the manufacturers may have colluded to elevate the value of certain auto parts by as much as 25 percent.

Assuming the report is accurate, that would make this the EU’s second major automotive cartel investigation in the last two years. (Read More…)

By on February 11, 2019

As Land Rover sails along, happily supported by the popularity of its utility-only lineup, corporate sibling Jaguar isn’t flying high. Neither is the automaker as a whole, financially speaking. Despite fielding its own crossovers, Jag finds itself suffering from the public’s abandonment of passenger cars and a rapidly evolving European marketplace.

On the lower end of the model ladder, sales of the entry level XE and midsize XF aren’t doing well, leading many to speculate about their eventual demise. According to Autocar, Jaguar’s mulling a “radical” solution to the XE/XF problem. (Read More…)

By on February 8, 2019

Image: JLR

No longer sharing bits sourced from former owner Ford, Land Rover’s smallest Range Rover-badged vehicle undergoes a comprehensive revamp for 2020. There’s a new, stiffer platform underneath and, while its overall footprint remains pretty much the same, a wheelbase stretch affords occupants a smidgen of extra room to stretch out.

First appearing on our shores in late 2011 as a 2012 model, the compact Evoque offered buyers a cheaper way to enter the tweedy brand. U.S. sales peaked in 2015; not a good thing in a market fueled by crossover lust. (Read More…)

By on January 29, 2019

It looks as if certain 2019 model year Jaguar E-Pace crossovers have left the factory improperly equipped. Back in November, an owner created an account on the EPaceForum to share their experience. According to the posting, the E-Pace arrived with some features missing. Functions like navigation, WiFi, live weather and sports updates, Apple CarPlay, and Android Auto were all absent.

While you might assume Jaguar could sort this out by simply issuing a software fix at an accredited service center, things are a little more complicated than that. The poster said they were swiftly contacted by Jaguar Land Rover and their dealer, only to be told what they already knew: that their vehicle left the factory missing the “InControl Pack and Smart Settings” that make these systems functional.

Worse still, JLR said nothing could be done about it.  (Read More…)

By on January 11, 2019

On Thursday, Jaguar Land Rover was reported to be in the midst of a plan that would eventually lay off roughly 10 percent of its UK workforce — roughly 4,500 employees. Considering the company has been forced to endure waning demand for sedans and just about everything with a diesel engine, a bit of restructuring was inevitable. Especially since everyone else is doing it at the moment.

However, JLR’s layoffs won’t be exclusive to Europe, as initially presumed. Despite the vast majority of its workforce residing in the United Kingdom, a small portion of its American staff will likely feel the impact, too.  (Read More…)

By on January 10, 2019

Land Rover Discovery

For now, Tata-owned Jaguar Land Rover isn’t saying whether any of its British plants will close as a result of the automaker’s cost- and job-cutting spree, nor whether we’ll see a shedding of models from its portfolio. Many would argue there’s some Jags in need of cutting.

With global sales falling 4.6 percent in 2018, the automaker claims the next phase of its “Charge and Accelerate” transformation plan will leave 4,500 UK workers out of a job. (Read More…)

By on December 27, 2018

On Thursday, Jaguar Land Rover announced that an all-new Defender SUV will be sold in the United States and Canada come 2020.

“On behalf of Land Rover and our retailers, we are proud to announce the voices of American and Canadian customers have been heard: the all-new Defender will be for sale here starting in 2020,” said Kim McCullough, Vice President of Marketing at JLR North America. “This announcement is a holiday gift to our Defender fans in North America and a hint of what’s to come in the New Year.”

While giving individuals the opportunity to buy themselves an expensive item with their own money is a pretty shitty gift idea, it’s nice to learn the Defender’s twenty-year hiatus will soon come to an end.  (Read More…)

By on December 26, 2018

It apparently needed to be said. As forces conspire against it, Indian auto conglomerate Tata Motors decided to pour cold water on rumors that it’s mulling a sell-off of Jaguar Land Rover, or perhaps some part of it.

Sure, there’s many troubles facing its British subsidiary, not least of which is the hazy future promised under Brexit. Then there’s cooling sales in the West and trouble in China — oh, and regulatory pressure in Europe and the continued decline of the traditional sedan. JLR lost a lot of money this year. Rumors abound of a big job cull in the New Year, too. Still, Tata says it has a plan, and that the plan will work. (Read More…)

By on November 24, 2018

Image: JLR

During Jaguar Land Rover’s unveiling of the updated version of its smallest Range Rover model, the automaker made sure everyone knew the only carryover components from the not-fully-baked first-generation model were the door hinges. This is not your realtor’s Evoque, JLR assures us.

Revealed in its native UK, the second-gen Range Rover Evoque — arriving next year as a 2020 model — keeps the tidy footprint of its predecessor while boosting the model’s high-zoot trappings and technology. It’s more powerful, greener, and capable off-road than before, JLR claims, and there’s no longer even a whiff of Ford about the thing. Under that hood is an engine proudly flying the Union Jack. (Read More…)

By on November 16, 2018

Jaguar Land Rover has announced it will implement Green Light Optimal Speed Advisory (GLOSA) technology on a trial basis. The system utilizes vehicle-to-infrastructure (V2X) connectivity, allowing cars to “talk” to traffic lights while informing drivers of the speed they should travel to avoid having to stop.

GLOSA isn’t a new concept. In fact, it’s been kicked around for years as a potential way to minimize congestion and improve urban traffic flow. The theory involves creating a network of traffic signals that perpetually communicate with connected automobiles and encourage the vehicles to self-regulate their speed. The system works with timed signals, though implementing adaptive signals is believed to further improve the system’s overall benefits.  (Read More…)

By on November 1, 2018

Jaguar F-Pace 2.0TD - Image: Jaguar

It’s not oil dripping onto a snooty cobblestone driveway this time around — it’s cash. Following the release of its latest quarterly fiscal report, Jaguar Land Rover announced a plan to plug the leaks threatening its existence.

The automaker cites declining sales as the reason for a 10.9 percent drop in revenue for the three month period ending September 30th, with buyers in China, the U.S. and Europe taking much of the blame. Globally, sales fell 13.2 percent in the last fiscal quarter, with the total volume of vehicles sold by both brands falling below the number of Chevy Silverados sold in the U.S. last quarter. Jag needs to fatten up those seals. (Read More…)

By on October 13, 2018

Jaguar Land Rover has a problem, and it’s not Land Rover. The Indian-owned (but still quintessentially British) automaker has seen sales of is fairly vast Land Rover family flourish, at the expense of its Jag models. Sedan sales are grim, and the two SUVs launched to prop up the brand haven’t kept its head above water, volume-wise.

Reportedly, JLR has proposed a radical solution: turn the brand into an all-electric family, thus boosting the corporate MPG of the automaker as a whole while keeping Jaguar viable in a rapidly changing regulatory landscape. Putting aside heritage and associated romance, it’s hard to come up with an argument against it. (Read More…)

By on September 10, 2018

Few things look more out of place inside a classic automobile than a period-incorrect head unit. It draws the eye like a pimple on a nose.

Fortunately, Jaguar Land Rover is now offering a new range of infotainment systems that pair modern functionality with “discreet and harmonious styling.” It’s the coolest idea since Porsche’s Classic Radio Navigation System in 2015. Alright, so it’s the exact same idea — but that hasn’t made us any less stoked about it.

Like the Porsche unit, JLR’s handiwork also resulted in something you could inconspicuously slot into your dashboard without it sticking out like a sore thumb. The “Classic Infotainment Systems” come in five distinct flavors, designed to pair well with the interior of any Jaguar or Land Rover sold over the last few decades.  (Read More…)

By on August 30, 2018

For a builder of sexy vehicles with an enviable heritage, Jaguar always seems to be in a state of semi-crisis. From past reliability issues to a combination of aging and lackluster products under Ford’s oversight, the storied British brand was then cast off like a pair of trousers at Lover’s Lane, only to see its fortunes rise after its purchase by India’s Tata Motors. Cash poured in and product development ramped up.

When the sport/luxury F-Pace SUV arrived in 2016, Jaguar’s volume saw a corresponding boost, helping squash another threat: the rapidly growing hatred of sedans by a voraciously pro-utility American public. But you know what they say about things that go up… (Read More…)

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