Today we find ourselves in the third installment of Toyota Cressida coverage. The first Cressida bowed in 1978 with curvy European styling influences and was a more luxurious take of the Corona Mark II with which North American consumers were already familiar. After a short run from 1978 through 1980, a second-generation Cressida was introduced for ’81. It pursued a much more traditional three-box sedan shape, and looked quite Japanese despite marketing statements about how it was “European looking.”

Under the conservative shape were a number of whiz-bang electronic features, all applied to an interior that was redesigned solely for the American market Cressida. The second Cressida was more successful than the first, and new tech features like electronic fuel injection made it more desirable. After another short model run from 1981 to 1984, it was time for the third generation Cressida. The new one in 1985 was even more conservatively styled than the two that came before it. Say hello to X70.

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Following last week’s announcement where Toyota explained its need to scale back Japanese production by 20 percent this April, the automaker has outlined planned slowdowns for the foreseeable future. It’s citing all the usual problems. Countries are still employing various COVID-19 restrictions that are upending supply chains, semiconductor production for automobiles remains insufficient, and there’s a war in Eastern Europe that’s creating all-new troubles while exacerbating some of the more familiar ones. But scaling back output might not be the death sentence it sounds like.

With last year resulting in 10 million deliveries worldwide, Toyota actually managed to improve its sales against 2020’s year-over-year global production decline of 12 percent. And the last two years have also yielded enhanced profitability for the automaker, despite it having expressed repeated concerns about procuring enough components to keep popular models (like the RAV4) in stock. In 2021, Toyota saw $249.4 billion in revenue and even became the best-selling automaker in the United States, dethroning former top-dawg General Motors. (Read More…)

Last time on our Diamante coverage, we learned about the near-luxury sedan’s somewhat delayed introduction to America. In the two-year translation from a Japanese market car to an American one, Diamante lost the majority of its interesting and advanced tech features and adopted a cheaper suspension design. Today we’ll find out what happened when Mitsubishi pitched the new and de-contented Diamante against the Lexus ES 300.

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Today is the third installment in our coverage of the Mitsubishi Diamante, the Diamond Star brand’s only luxury offering ever sold in the North American market. Part I introduced us to the Diamante via the Sigma. That fancy hardtop Galant gave way to the Diamante in 1992, based on an extended length Galant platform. The second-generation hardtop sedan and its wagon counterpart were finished for 1995 on dealer lots, though fleet buyers (which fleets though?) had a Diamante available to them in 1996. In 1997, Mitsubishi was back with an all-new Diamante and aimed even higher than it had before.

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In Part I of our Rare Rides Diamante coverage, we talked almost exclusively about our subject’s predecessor, the Sigma. Alternatively called Galant Σ, it was a hardtop luxury version of the standard Galant offered in the US market. It was dated when it arrived, too small, and not differentiated enough from the Galant to warrant its high price. U.S. customers mostly ignored it, and Canadians never knew it existed since they didn’t receive any Mitsubishis until 2002. Headed into the Nineties, Mitsubishi had no upscale sedan offering at all in North America, as the Galant was the firm’s largest car. That changed in 1992 with the arrival of the all-new Diamante.

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In Part I of this series we were introduced to Toyota’s Cressida, aka Mark II in almost every other market. A “new” model for the North American market, Cressida picked up where the Corona Mark II left off. The main reason behind the branding change was that Cressida had greater upmarket intentions than the Mark II. When it arrived for 1978 in North America, Cressida wore entirely different styling to its predecessor: Upright, formal shapes replaced the faster-looking curves of the Mark II. The conservative mid-sizer wore a Euro-inspired visage with many Jaguar cues, and the rest of the styling was a mixed bag of American and Japanese flavors.

But the first generation was not long for the world, and after just three model years Toyota released an all-new Cressida. This second edition stuck much closer to Toyota’s typical three-box playbook and added Eighties technology into the bargain. Time for X60.

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Rare Rides Icons has featured much Japanese sedan content lately, including the mid-Eighties sedan mainstays and most recently a series on the luxurious and conservative Toyota Cressida. However, there’s a mainstream Japanese brand (or two) yet to be included in our sedan considerations. One of them is Mitsubishi, and today we’ll discuss the only true upmarket product the company ever offered in North America. It’s Diamante time.

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Our recent Rare Rides Icons coverage of the main quadrant of mid-Eighties Japanese family sedans (Camry, Accord, Maxima, 626) brought another sedan to mind. Boxy and conservative, it was an upscale offering at a time when Japanese luxury brands simply did not exist. The sedan in question was popular enough for Nissan to target it directly with their Maxima. Presenting the Toyota Cressida, a comfortable luxury experience.

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Today we complete our Rare Rides Icons coverage of the mass market, midsize, mid-Eighties Japanese sedan. We’ve covered the V20 Camry, the CA Accord, and most recently the PU11 Maxima. Now we take a look at the alternative to all those, the Mazda 626.

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The PU11 Nissan Maxima was among the Japanese sedans to experience a complete identity shift in the mid-Eighties. Nissan was rebranding itself from a discount Datsun identity and took Maxima upmarket. Packed with technology and on its way to the 4DSC identity that defined the model, the Maxima deserves a place at the table with the V20 Camry and CA Accord. Let’s get technical.

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If there’s one thing on which car manufacturers can be relied upon to do, it’s to release information about hotly anticipated vehicles in dribs and drabs. Rare is the occasion when all hands are totally surprised – though it does happen. Witness when the then-new Ford GT rolled out on a frigid Detroit stage in 2015.

Lexus is doing no such thing with its bevy of upcoming BEVs, a range that could include an all-electric spiritual replacement for the LFA.

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Today’s Rare Ride represents the rarest subset of a vehicle that was for most, an afterthought. A sporty coupe ignored in its day, the MX-6 was by most accounts a handsome car that was fun to drive. Particularly elusive is the MX-6 behind today’s article. It has a manual transmission, is turbocharged, and has four-wheel steering. Could it be any cooler (Chandler voice)? Let’s find out. (Read More…)

Much like the V20 Toyota Camry covered by Rare Rides recently, Honda’s CA generation Accord was a big, important step forward for Honda’s mainstream sedan. Designed for a global market and manufactured in many different countries, the CA Accord put the nameplate on the minds of many a middle-market American consumer. Let’s take a trip back in time, to when cars were still square.

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Don’t listen to certain talking heads who are trying to tell us that all hands are busy switching to electric transportation pods and there’s no market for enormous SUVs. In Japan, where they’d have you believe streets are tighter than two coats of paint and no one drives anything bigger than a Kei car, Toyota is apparently running up against lengthy waitlists for its new Land Cruiser.

How long? Try four years.

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Toyota Motor Corp is currently having to contend with idle factories in Asia, reducing the automaker’s estimated output by over 47,000 units this month. Shockingly, it’s not alleged to have anything to do with the semiconductor shortage that’s been wreaking havoc on Western markets.

With chip production having been localized primarily in China and Taiwan, Asian suppliers have had better access to them. But Eastern markets have still been subjected to other routine plant closures due to supply chain restrictions stemming from the pandemic. Existing protocols in China, combined with renewed restrictions in Japan, have created a situation impacting numerous automakers with Toyota announcing this week that it probably won’t reach its goal of manufacturing 9 million cars this year — though it made sure to include the ongoing semiconductor issue as relevant.  (Read More…)