I, Jason R. Sakurai, literally grew up in a dealership, with a father that nurtured my automotive interests. Following grad school, I was recruited by General Motors, leaving Phoenix for the Motor City.
Managing 21 dealerships in GM’s San Francisco Zone, I later moved to Nissan, and then Mazda. Eschewing corporate life, I sold ad space for Four Wheeler Magazine, then did TV for the National Hot Rod Association as Director of Sales. ESPN’s buyback of my inventory prompted me to start Roadhouse Marketing, a marketing, advertising, and PR firm dedicated to the automotive aftermarket and outdoor industries.


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