Teen car culture is dying a swift death, The Atlantic claims, but Jaguar Land Rover’s head of product strategy feels the youngsters of today will eventually outgrow their desire for hassle-free autonomous commute pods.
As a great Jaguar print ad in the 1990s once stated, “Live Vicariously Through Yourself.”
In Hanno Kirner’s mind, this mantra will guide more than a few Millennials to take over the driving duties and indulge their innermost desires. It had better. (Read More…)
Jaguar is apparently considering bringing the XK out of retirement. Discontinued for the 2015 model year, the automaker didn’t see much reason to keep it around with the F-Type being such a success.
Hanno Kirner, Jaguar Land Rover’s director of corporate strategy, now claims the time has come to commence work on a 2+2 F-Type. However, the brand wants to further re-establish itself as a sports car manufacturer. The F-Type was a good start, and the spiritual successor to the XK will further that goal. But Kirner, along with design head Ian Callum, wants to see a whole family of new sporting vehicles populating Jaguar’s stable within the next decade. (Read More…)
Jaguar is offering a new appearance package for the XE, although it’s marketing it as a wholly unique trim. The new “Landmark Edition” retains all of the features you’d expect to see on the sport sedan, while adding a handful of visual upgrades that provide a sportier look without crossing into teenage-tuner territory.
The exterior features a unique sport front bumper and body-colored side sills. Jaguar also mentioned a trunk-mounted spoiler but it’s extremely difficult to distinguish any differences from the standard R-Sport. Meanwhile, side window surrounds, door mirror caps, and grille surrounds have been given the ever-popular black treatment. Although Jaguar appears to have done a more tasteful job with its de-chroming than some other European carmakers. (Read More…)
In today’s automotive naming culture, “300 Sport” cannot possible mean there’s a 3.0-liter engine under the hood. Too obvious. No, much like the Mercedes-Benz C300, the 2019 Jaguar XE 300 Sport will not budge above two liters of displacement.
It will, however, budge well above the priciest 2.0-liter XE’s MSRP. Luckily, you’ll probably never need to know about this, as the XE’s lacklustre U.S. sales suggest this introduced-in-Europe trim will remain on the east side of the Atlantic. (Read More…)
Jaguar Land Rover says it’s totally stoked at the idea of establishing a production facility in the United States, but claims Americans will probably need to buy a few more cars before that vision can become a reality. This might not be a problem, as U.S. buyers have been all about JLR lately. Group sales were the best in over fifteen years in 2016 and last year saw the company achieve a record high of 114,333 deliveries.
While the majority of those sales come from Land Rover, Jaguar has also seen impressive growth over the last three years. More North American sales are definitely coming, especially with Rover already looking to have one of its best years on record in just the first three months of 2018. So why won’t the manufacture pull the trigger and start laying the groundwork on a new factory? (Read More…)
Jaguar Land Rover previously mentioned it was working on a two-door flagship sport utility vehicle for Range Rover — a model it promised would be the most expensive in the brand’s 70-year history. It certainly kept that promise. With a starting price of $295,000, the Range Rover SV Coupe fits the bill.
Ditching the “utility” portion of sport utility vehicle, the SV Coupe is all about style over substance. However, it is not the first two-door model offered by the company. Long after the Classic left the lineup, Range Rover built the Evoque Coupe until 2017. But that model was comparably pedestrian and didn’t come anywhere near the SV’s price tag. Nor did it boast the same level of hardware. (Read More…)
It’s odd that distinctly British popular music dried up around the time the last vestiges of British Leyland disappeared from the nation. Rover Group bit the dust at the turn of the century, with its associated nameplates finding new homes in unlikely places.
Perhaps we have cumbersome, money-losing car conglomerates to thank for New Wave and Britpop. Maybe the Spice Girls killed everything. Who knows.
Jaguar and Land Rover, having once shared the same BL umbrella, were already orphans by that time, ultimately finding each other again thanks to the temporary love of foster parent Ford. Now owned by India’s Tata Motors and nowhere near as financially dodgy, Jaguar Land Rover is on a product tear. It’s these new models you can thank for the automaker’s record sales year in 2017 — both globally and in the United States.
Don’t thank traditional sedans.
(Read More…)
Jaguar Land Rover has taken its first steps into the scariest part of autonomous development — real world testing.
As most automakers are already deep into R&D work on self-driving cars, luxury manufacturers like JLR cannot afford to be late to the party. In today’s world, premium automobiles are less about ride quality or cabin space and more about having the latest and greatest tech. A big, comfortable car isn’t hard to come by — they used to build them all the time. They also aren’t particularly expensive, especially if you shop on the used market.
However, a 2005 Lincoln Town Car in the driveway doesn’t scream “prestige” to the neighbors. But an autonomous Range Rover that parks itself in the garage while you get the mail is something else entirely. If you had a vehicle like that, the guy across the street would have difficulty even holding your now-powerful gaze — shamed by his own car’s clear inferiority. Imagine what kind of price you might pay to have that kind of mastery over another person. Now you can see why this technology is so important to JLR. (Read More…)
Fans of high-riding, luxury-branded, two-door SUVs were saddened this week to learn of the demise of the Range Rover Evoque Coupe.
Aged six model years, the Range Rover Evoque Coupe is survived by its five-door and convertible brothers. It was preceded in death by any semblance of off-road capability and the proper use of turn signals.
You’ll never guess what Indian-owned, UK-based model this once looked like. Yes, the Landwind X7, arguably the closest automotive ripoff ever fielded by an automaker, no longer resembles its alleged muse.
The Chinese SUV, built as a joint venture between Changan Auto and Jiangling Motors Corporation, has received a mid-life refresh that erases some of the tell-tale cues of the model that inspired not only the vehicle, but its very name. Meanwhile, certain executives in Coventry, UK, are worried the Landwind X7 saga might happen again. (Read More…)
While still famous for premium-trimmed vehicles with off-road capabilities, Land Rover has taken a hard left onto luxury avenue in recent years. Rumors are stirring that the brand has sacrificed some of its utilitarian edge for creature comforts — especially with the release of the ultra-stylish Range Rover Velar.
With the Defender yet to peak its headlamps over the horizon (and rumored to be electrified), JLR is hoping to get back some of its overlanding chops by affixing the SVX badge onto more models. However, the company’s Special Vehicle Operations unit will only touch Land Rovers — allowing Range Rover to maintain its suburban chicness while not muddying the two brands’ identities. (Read More…)
Think along the lines of a Mercedes-Benz S-Class CC. A BMW 7 Series Allroad. A Jaguar XJ Activ. A Lexus LS SUS.
It will be Land Rover’s Road Rover, Autocar reports. And it’s no joke. Targeted at China and California in particular, Land Rover’s Road Rover may appear at the 2019 Los Angeles Auto Show in advance of a 2020 on-sale date. Intended to wage war against the aforementioned full-size luxury cars, the Road Rover is believed to be equipped with a measure of “all-terrain” capability, Autocar says.
While the Range Rover Sport of 2005 was the original move toward more car-like Range Rovers, Land Rover extended its reach with the Range Rover Evoque in 2011 and this summer’s Range Rover Velar. Perhaps we shouldn’t be surprised at the development of a Road Rover.
The brand’s trajectory was obvious. (Read More…)
Think of the words “Jaguar” and “sports car” and the mind instantly conjures up images of the flowing XK120 and #NSFW E-Type roadsters of yesteryear, each sporting a properly British straight-six engine under a kilometer-long hood. Okay, okay — the final E-Type variant doubled the cylinder count, but you get the idea.
The tradition of open-top two-seaters continues to this day with the F-Type, albeit with a much more diverse array of engine offerings. As the tech press talks up a future of autonomous people pods, and as crossovers threaten to overwhelm every longstanding brand, Jaguar wants automotive puritans to fear not: the Jaguar sports car isn’t going anywhere.
But that doesn’t mean it won’t change with the times. (Read More…)
Jaguar Land Rover is buzzing this week with news that every single model introduced after 2020 will be electrified.
Excited to showcase its “commitment to the future,” JLR even provided a converted E-Type for its mobility-themed Tech Fest. Dubbed the E-Type Zero, the car is a 1968 Series 1.5 Roadster with its traditional powertrain swapped in favor of a 220 kW electric motor. While the old EV switcharoo provides instantaneous torque, an increase in horsepower, and ought to make fans of the cars in Gattaca very happy, Jag purists will probably hate it.
However, the company’s decision isn’t about a high-profile one-off. This is a sea change for JLR, echoing Volvo’s recent decision to march headlong into electrification. (Read More…)
It’s 2017. If this isn’t The Year Of The Luxury SUV, then surely we’re fast approaching The Year Of The Luxury SUV.
Therefore, Land Rover can pretty well do whatever it wants. “A brand like ours,” says Land Rover’s chief design officer Gerry McGovern, “has this ability to stretch.”
Bentley Bentayga rival? “Absolutely,” McGovern says.
Identically sized Range Rovers? “If they had two personalities then they’ve both got equal appeal but to different customers,” McGovern tells Automotive News Europe.
There’s no reason to doubt Land Rover’s self-belief. (Read More…)
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