Lamborghini proved it could make a luxurious grand touring coupe that a few people were willing to buy instead of a Ferrari with its first-ever production car, the 350GT. Based on the 350GTV prototype that was not actually drivable, the 350GT eventually grew and matured into the very similar 400GT we featured last time.

At its inception, the 400GT was just a 350GT with a larger engine, since the intended roof edits to turn the 2+1 into a 2+2 were not production ready. Lamborghini advertised the 350, 400, and 400 2+2 as three separate models, a fun take on the truth. But after three variations of the original 350 design, it was time for something new. The replacement process was not without drama.

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The 350GT was Lamborghini’s first production car, and as we learned in our last entry, was a very rapid adaptation of the 350GTV prototype. And while the GTV was certainly more elegant looking than the GT, the former’s foibles included a hood line that was too low to fit the company’s V12, as well as a general lack of practicality.

Practicality was the word of the day in the 350GT’s development. The 2+1 grand touring coupe brought Ferruccio Lamborghini’s vision to life, as a competitor to the well-established finery from Ferrari. There were just 120 examples of the 350GT produced before its successor joined the ranks. The new car had a larger engine that made more power but looked very similar to its brother. Meet the 400GT.

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After Lamborghini’s 350GTV show car debuted in Turin, Ferruccio Lamborghini was very intent on turning the coupe’s good publicity into sales of a real production Lamborghini. But the prototype lacked running gear, an engine that fit under its hood, and there were many other miscellaneous issues. As we learned last time, redesign work began on the GTV’s chassis, engine, and body at a furious pace. That’s where we pick up today.

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We return to our coverage of Lamborghini’s front-engine grand touring coupes today, and the story of the company’s first prototype. A teardrop-shaped two-door with sweeping lines and an angular rear, the 350GTV was the first passenger vehicle Ferruccio Lamborghini ever made. His past experience was as a successful businessman and builder of stylish Italian tractors at Lamborghini Trattori.

The high-strung 3.5-liter V12 was completed (albeit in race car specification) and the coupe’s body had been casually assembled by the craftsman of Carrozzeria Sargiotto, who usually made plastic moldings and not cars. Was the next stop the 1963 Turin Auto Show? Nope.

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I was reminded the other day (by Facebook) about a particularly beautiful coupe I’d photographed at a local car show in 2014. It had two doors, a big engine in the front, svelte and restrained styling, and a Lamborghini badge on the nose. It’s easy to forget that Lamborghini made elegant grand touring coupes long before it got to the likes of the outrageous Countach or LM002. We start at the beginning, with the company’s very first prototype, the 350GTV.

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We know some of the vehicles now residing in Davy Jones’ locker after the Felicity Ace disaster include hyper-rare Lambos and more than a few Porsches. Also on the docket? A bog-standard Kia Soul and a 1996 Honda Prelude SiR.

We figured that one would get your attention.

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Lamborghini introduced the Countach LPI 800-4 over the weekend, undoubtedly hoping to rake in some of the wealth that’s been amassing in the upper echelons of society. Supposedly retailing somewhere in the neighborhood of $3 million, the vehicle is effectively an Aventador with some retro-inspired bodywork with the powertrain of the new Sián.

While a 6.5-liter V12 and electric motor providing a combined maximum output of 802 horsepower is nothing to sneeze at, there was some level of expectation that the Countach design might even outdo the truly wild Sián FKP 37 Lamborghini previewed in 2019. But producing something striking is difficult when you’re simultaneously attempting to marry the concept with a 50-year-old design everyone has been fetishizing since before they were old enough to learn what that meant.  (Read More…)

We’ve featured a number of Zagato-enhanced Rare Rides previously, the majority of which were from exotic European nameplates. The most recent example of the type was the Ferrari 599 GTZ Nibbio Spyder. Today’s Rare Ride is from a different Italian brand, one thus far unrepresented by Zagato edits.

Presenting the Lamborghini 5-95, from 2014.

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Lamborghini’s Countach is arguably one of the most important vehicles ever to be manufactured in that it solidified the brand’s reputation and helped create an entire subgenre of automotive pornography. The model is often touted as being one of the only posters featured on more teenage walls than Bo Derek and was among the first performance automobiles to appear in videogames with any regularity. Introduced in 1974, it’s the one Lamborghini almost everyone recognizes and probably the vehicle that best represents the brand. It’s wildly impractical, beyond garish, and totally obsessed with giving an experience so unique that you cannot help but place the car on a pedestal.

Oh, and Lamborghini said the Countach is coming back in limited quantities for its 50th birthday. Though it’s to be reimagined as a modern automobile.  (Read More…)

Lamborghini has changed hands more than a few times since it was founded as a way to show up Ferrari in 1963. It’s currently owned by Volkswagen Group, which recently made it clear that it has no intention of selling the brand.

The Anglo-Swiss Quantum Group reportedly made an offer to buy the raging bull from VW for an appetizing €7.5 billion ($9.16 billion USD), including a five-year deal where it would continue sourcing parts from Audi — as there’s basically no way around it without nuking the present lineup. The proposal was made earlier in the month with Volkswagen Group giving the newly established holding company a prompt no.  (Read More…)

Lamborghini CEO Stephan Winkelmann announced on Tuesday that the Italo-German supercar brand will officially be transitioning to electric vehicles, with the last traditional internal combustion model coming before 2024.

But these kinds of proclamations rarely adhere to observable reality, otherwise, we’d all be riding around in flying cars that can navigate autonomously. What Lamborghini is really promising is an intent to abandon models that rely exclusively on combustible fuels while it builds a bunch of them in the interim. It’s kind of like saying you’re going on a diet next month and gorging yourself on chocolate cake as you brag to your friends about how healthy you’re about to become.  (Read More…)

Mercedes-Benz had an enviable first-quarter and managed to find itself back on top of U.S. luxury sales, icing out its chief rival BMW after two years of living in its shadow. Mercedes reportedly sold 78,256 vehicles within the first three months of 2021, thanks largely to its crossover vehicles.

It’s a year-over-year increase of 16 percent and helps to explain why the brand is relegating the CLS to a single trim while expanding its options for heavy hitters like the GLC Class. But Mercedes’ recent success may have more to do with the way the luxury segment is rebounding as a whole. As pedestrian models are finding themselves coming out of the pandemic with fewer customers, especially of the subprime variety, high-end luxury brands are enjoying clearer skies.

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More evidence has surfaced that Volkswagen Group may be on the cusp of relieving itself of some of its less-profitable subsidiaries. Following news of a November board meeting that would help decide the fate of numerous ultra-premium brands, rumor has it that VW is currently working out ways to give Lamborghini more autonomy and open the door for supply deals that could foreshadow it being listed on the stock market.

Additionally, the automaker’s supervisory board has already reportedly met to discuss the future of Bentley, Bugatti, Lamborghini, and its Ducati motorcycle arm. Discussions were said to include how to electrify the more sporting nameplates via industrial partnerships and procuring investment dollars. Some of these deals are already in the early stages, according to Reuters, with a possible IPO for the Italian supercar brand alleged to be moving forward at the time of this writing.

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Volkswagen Group, the largest automotive manufacturer in the world, is reexamining its relationship with high-performance subsidiaries as it continues pouring money into electrification. Burned by a diesel emissions scandal of its own making half a decade ago, VW leadership now views electric cars as the only path forward — especially in regard to its more mainstream brands. While they aren’t getting identical treatments, VW, Audi, Seat, and Skoda are all presumed to be adding EVs to their production lines over the next few years.

Porsche’s long-term strategy also seems heavily dependent on battery power, but the road ahead is much less clear for ultra-premium brands like Lamborghini and Bugatti. With volumes and lineups order of magnitudes smaller than the core brands, Volkswagen would be incurring a gigantic expense to develop upper-echelon performance EVs that might not appeal to their existing fans. The same goes for upscale motorcycle brand Ducati as the two-wheeled world has become divided on electric and gas-powered bikes. Volkswagen’s management board and directors have decided the situation calls for an all-hands meeting in November to decide what should be done and how to remain financially prudent in a period of economic strife.

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Television’s Top Gear recently resumed filming on the upcoming season (series 29, if you acknowledge the authority of the Queen), and news of a crash has your author feeling excited about the program for the first time in a while. It also provided an opportunity to actually learn the names of the presenters who aren’t Chris Harris, who was not at the helm of the vintage Lamborghini Diablo that unexpectedly went off-road.

Comedian Paddy McGuinness hopped on social media to let fans know he was safe on Tuesday, following numerous reports that he had suffered an off while the boys were filming it running around in North Yorkshire alongside a Ferrari F40 and Jaguar XJ220. Neither McGuinness nor the other two vehicles/hosts are said to have sustained damage, though the Lambo took a beating, potentially providing us with some top-flight entertainment later this year.  (Read More…)