When I was car shopping back in 2006 the Lexus IS350 found its way to the top of my spreadsheet, and I do mean spreadsheet. With anal resolve I had evaluated 8 vehicles, scored them, photographed them, ranked them and the IS350 came in second. What was first? A Volvo V70R (apples and oranges, I know). At the time I thanked the helpful Lexus sales guy and told him “if there was an AWD IS350, I’d buy it tomorrow.” Well, 5 years later there finally is an IS350 AWD, but am I buying it tomorrow? Let’s find out.

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Time was Toyota thoroughly redesigned its cars every four years. Then every five. And lately not even that often. Consequently, for its sixth model year the second-generation Lexus IS received just a few tweaks. The most notable: at long last all-wheel-drive is available with an engine torquey enough to take advantage of its additional traction, namely the IS 350’s 306-horsepower, 277-foot-pounds direct-injected 3.5-liter V6.

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Luxury means many things to many people, but nobody doubts luxury cars should be crammed full of the latest technology… and what says “technology” in today’s car market quite like “Hybrid”? In a strange inversion of history, Lexus created the world’s first hybrid luxury flagship from a vehicle that was clearly inspired by the Mercedes S-Class, and now Mercedes is fighting back with its first hybrid sedan, the S400 Hybrid. So, is Lexus’s hybrid head-start enough to fend off a challenge from the vehicle that inspired its birth over a twenty years ago? The only way to find out is in TTAC’s most expensive comparison test ever.

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Car enthusiasts have been apt to criticize SUVs as irrational because few owners ever take them off-road. But, by the same token, how many owners of high-performance sports cars drive them at anything approaching their full potential? Venturing beyond cars, how many owners of diver’s watches actually scuba dive? And how many dSLR cameras are being used just like a $99 point-and-shoot? Clearly people are psychologically attracted to high-performance objects, even if they won’t actually utilize the potential of these objects. This doesn’t mean that the objects themselves don’t make sense. And yet, during my week with a Lexus LX 570, I struggled to make this 5,995-pound, technology-packed, luxurious SUV make sense.

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Lexus entered the „premium compact“ segment today by launching their CT 200h hybrid hatchback in Japan. They could call it CT 200hhh – as in harmonious hatch hybrid. We’ll get to the harmonious in a minute. (Read More…)

We have said the race for who will be the #1 luxury brand in the U.S.A. is too close to call and that it will come down to the wire. Now, those weenies of Mercedes throw in the towel and concede defeat. “I’m pretty sure we’ll be No. 3,” Ernst Lieb, president of Mercedes-Benz’s U.S., told Bloomberg. Whatever happened to “we will never surrender?” (Sorry, that was a Brit.) But look at those numbers, and join us in shouting “boohoo” at Lieb. And Mercedes. No fight left in them no more? (Read More…)

Any way you slice Toyota’s sales figures for the past 5 years, its obvious that despite a ballooning product portfolio Lexus is in a world of hurt. Sales are down, the other import brands have improved their quality and buyers seem to be embracing a more performance-oriented (or is that German-oriented?) luxury style. But rather than re-orienting the Lexus brand to directly take on surging BMW, Audi and Mercedes sales, Toyota has doubled down on its major competitive advantage: hybrids.The recently-launched HS250h was Lexus’s first stab at an entry-premium hybrid, but after just a few months on sale it’s already going nowhere fast. With CAFÉ changes looming, Lexus may eventually benefit from an all-hybrid luxury line-up, but in the meantime the very idea of a luxury hybrid needs a shot in the arm. Is the CT200h hatchback hybrid the answer?

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Toyota pulled back on incentives last month, and paid the price with a 6.8 percent decline in sales compared to July 2009. Between this and the fact that year-over-year comparisons are skewed by July 2009‘s Cash-For-Clunkers effect, it’s almost no surprise that Toyota’s smaller and value-oriented models were almost uniformly down on the month. But a look at last July’s report shows that the Yaris, Corolla and the Scions actually lost volume during the first month of Cash-For-Clunkers. A similar situation is playing out at Honda, where the Fit has fallen for the second July in a row, and the Civic dropped hard after gaining only three percent last July. Stranger still: both firms, which earned their US market spurs on the back of efficient cars, beat their July 2009 “truck” numbers but failed to match car volume. My, how things change!

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In this day and age, it’s nothing short of a minor miracle that giant multinationals still build cars that are as ridiculously potent and expensive as the LF-A. Especially giant multinationals which have made good headway in recent years with a green-friendly, Prius-powered image. The LFA is rare enough that few non-car-nuts know it exist, let alone associate it with their new ES350. It costs $375k a pop and Toyota still loses money on each one built. In fact, thus far, only this video (a promotional shoot by Lexus Europe at the 2010 Goodwood Festival Of Speed) comes close to properly explaining why this car was built (starting at around the 1:10 mark). In fact, I challenge anyone to come up with a more concise argument for the continued existence of hugely expensive, hugely fast cars.

Despite struggling with a recall scandal early this year, Toyota has held on for a 10 percent sales increase in the first half of 2010. Of course, that achievement had a cost, namely a huge first-half binge on incentives. Now that Toyota is dialing back the spiffs, its sales are becoming downright flaccid, expanding only 7 percent in a June that saw 11 percent market growth. That means Toyota is slowly falling behind, now that it no longer has either an untouchable reputation or record incentives. Old standbys like the Camry and Corolla may have increased, but only to the tune of single digit growth. Meanwhile, Lexus, Scion and Toyota cars performed worse than June of 2009, leaving trucks to bring Lexus and Toyota sales up into the low double digits. Toyota’s hybrids sold 14,639 units, despite a decline in Prius sales, which still make up the bulk of Toyota’s hybrid sales. Toyota has not published fleet or retail numbers. Full volume numbers after the jump.

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Good night, sweet luxo-barge. After nearly 10 years in production, the 430’s sales have fallen from about 14k in its first several years on sale to 720 units last year and about 2k units the year before that. Which, for a rather ungainly and quite expensive boulevardier, is not half bad at all. It will never be a car that enjoys enthusiast or collector cachet, but cougars and their plastic surgeons alike appreciate its smooth power, anonymously ostentatious looks, and old-school personal luxury coupe style. In short, it’s been the closest thing to an old-school Buick Riviera on the US market in decades. And as of July it will be gone forever.

As a nameplate, Lexus is now old enough to consume alcohol in all fifty states. Make no mistake, though: the brand Lexus has become is not the brand it was perhaps originally intended to be. Toyota and Nissan each launched with a (mostly) clean-sheet big V8 sedan and a warmed-over home-market showroom filler. For Nissan, the lineup was a short-wheelbase version of the all-new “President”, badged Q45, and a long-in-the-tooth Leopard coupe, yclept M30. Toyota introduced its “F1” global flagship as the Lexus LS400. To keep the new LS from being lonely in the showrooms, a quick nose job was done on a JDM faux-hardtop midsizer, and the ES250 was born.

Perhaps the Japanese thought they could win the “D-class” battle against BMW and Mercedes-Benz as easily as they’d destroyed the British motorcycle industry or humiliated the American attempts to build subcompact cars. It didn’t quite work out that way. The Q45 badge moved to the rather dismal Nissan Cima before completely fading away. The M30 was a sales catastrophe, to put it mildly. While the current LS460 does about the same annual volume in the United States as the Mercedes-Benz S550, it does so with a base price that is almost $23,000 below that of the Benz.

It was the humblest of the original four offerings from Lexus and Infiniti that would go on to conquer, if not the world, then at least the continent of North America. Today, Lexus is one of the top-volume luxury brands in the market. Its killer Camry-derived duo of ES 350 and RX350 perennially occupy the top of their segments’ sales charts, generating over 100,000 sales per year. Lexus is one of the most famous success stories in the industry, but it began with a straight badge-engineering job of a nearly obsolete car.

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It’s hard to fault the 2010 Lexus ES 350. There is no hint of rattle. The suspension feels as though it would take the worst New England washboard roads with aplomb. The steering is responsive and precise, and the handling crisp at modestly extra-legal speeds on Clifton VA’s marvelously twisty, hilly byways, despite 3,600 lbs of mass–almost parsimonious in this age of bloat–although you get the feeling you might begin to push the limits of crisp if you go much faster around here.

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The Lexus LF-A is sold out. Your $375k may now resume burning a hole in your pocket, bank account, investment portfolio, Scrooge McDuck-style treasure vault. Bonus LF-A trivia point (courtesy: Automotive News [sub]): one out of every three LF-As sold in Europe went to Germany. And that’s all Toyota will say about that. Meanwhile, ToMoCo’s other, more “mission critical” sales numbers are slightly less inscrutable…

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