Showroom visitors in June continued carrying Mazda in a positive sales direction, even as those same buyers continue to shy away from the brand’s car portfolio. Hold on — that’s not necessarily correct.
On a year-to-date basis, all of Mazda’s passenger cars sit in the red, but the sensuously styled Mazda 6 sedan, fresh from yet another, um, refresh (this one designed to push the model upmarket a bit) barely qualifies. Since the massaged 2018 model went on sale in April, year-over-year sales increases in that month, May, and June mean the model now posts only a 0.9 percent YTD sales decrease. Almost back in the black, for this year, anyways.
Despite it outward appearance staying nearly the same, the 2018 refresh brought a long-awaited turbocharged engine to the Mazda 6 line. As well, there’s upgraded powerplants destined for the two remaining cars in Mazda’s barn. Nothing sweetens the pot like extra power. (Read More…)















Recent Comments