Toyota Motor Corp announced on Wednesday it would be building a new sport utility vehicle at its $1.6 billion joint venture assembly plant in Alabama, rather than the Corolla. This brings its strategy in line with Mazda, which announced it would also be building an SUV at the facility earlier this year.
Officially, Toyota said the change was due to “changing market demands and a growing consumer appetite for light trucks and SUVs,” while slipping in a mention of how well the RAV4 has been selling for good measure. (Read More…)
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