While fewer competing models in a given segment stands to benefit any automaker left in that realm, Toyota isn’t sure just how loyal Ford car owners are to the Blue Oval brand.
Behind the scenes, there’s surely much licking of chops, but Toyota Motor North America CEO Jim Lentz wasn’t forthcoming with conquest predictions when he talked with Automotive News TV this week. One thing was clear, however. Toyota will remain a full-line brand for the foreseeable future, and the automaker stands to field a more car-heavy product mix for some time to come. And it’s just fine with that. (Read More…)















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