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By
Steph Willems on February 23, 2019

Focusing primarily on the U.S. market sometimes leads to a skewed view of what the average global consumer demands in their driveway, but not always. Broader trends don’t respect geographical boundaries; interest in light trucks doesn’t stop at the border.
As American buyers increasingly demand more additions to their high-riding vehicle buffet, the same call can be heard in other markets. And, just as Americans took home more electric vehicles (thanks, Tesla) in 2018, the segment recorded significant growth in places you’ve never visited.
However, the world still loves the Ford F-150. No change there.
Let’s take a global peek at last year’s buying decisions. (Read More…)
By
Matt Posky on January 8, 2019

With full-sized pickups replacing luxury vehicles for many Americans, fancy crew or double cab trucks have become so popular, General Motors didn’t even bother introducing a standard cab variant of the 2019 Chevrolet Silverado at launch. Hopefully, you weren’t one of the poor schmucks who ended up being laughed out of their local Chevy dealership over the holidays while on a noble quest to bring home a new, reasonably priced pickup from the current model year.
Assuming you weren’t, or were and didn’t purchase from a rival manufacturer, we bring good tidings. Standard cab Silverados should start appearing on dealer lots relatively soon. (Read More…)
By
Steph Willems on October 3, 2018

Much has been made of the impact of two hurricanes, Harvey and Florence, and the two storms’ impact on September vehicles sales in the United States. Harvey swamped the Houston-Galveston area in August 2017, leading to an uptick in vehicles sales the following month, while Florence menaced a broad area of the U.S. Southeast for days in September 2018.
For Ford especially, these storms are the stated reason for the vaunted F-Series line of pickups suffering its first year-over-year sales drop in 16 months. If you can forgive April 2017, when the F-Series failed to clear the previous year’s bar by 117 units, that winning stretch can be lengthened to 23 months. Was Mother Nature truly to blame? (Read More…)
By
Matt Posky on September 18, 2018

If you’re in the market for a new Ram pickup, the current batch has a grotesque number of special edition models to choose from. There’s the 2019 Ram 1500 Kentucky Derby Edition, 2019 Ram HD Harvest Edition, 2018 Ram Southfork, 2018 Ram Limited Tungsten, 2018 Ram Harvest, and 2018 Ram Sport Hydro Blue.
We figured the Ram Rebel TRX would be the next model to become an official special edition vehicle, but Fiat Chrysler threw us a curveball, indicating that the (probably) Hellcat-powered pickup won’t be available until next year. That leaves FCA with a small window in which to cram yet another limited variant of the Ram.
It’s called the 2018 Ram Power Wagon Mojave Sand and it’s really not so much a special edition as it is a new paint scheme. However, since FCA plans on restricting production to 1,500 units through the remainder of this year, we suppose it qualifies as much as the Sport Hydro Blue — which is limited to just 2,000 units. (Read More…)
By
Matthew Guy on September 13, 2018

More than a million, actually. A recall of 1,015,918 Silverado and Sierra pickups, plus their full-size SUV cousins, was issued yesterday by folks at the National Highway Traffic Safety Administration.
This recall affects machines from the 2015 model year. They are being summoned to repair centers thanks to electrical and software issues that could play havoc with the power steering system.
(Read More…)
By
Matt Posky on August 21, 2018

Ford hasn’t confirmed the Raptor Ranger for the United States and it has really started burning everyone’s biscuit. The same is likely true in Canada — except for Quebec, where they would assumedly prefer the croissant. However, the collective annoyance doesn’t stem from fears that the middle-weight Raptor won’t make it to North America, as there’s already too much evidence to the contrary. Everybody just wants Ford to stop playing hard-to-get and cough up the details on their new pickup.
Using the Gamescom event in Cologne, Germany as a launching platform, Ford unveiled the Euro-spec Ranger Raptor to the public on Tuesday. While we’re still a little confused by the industry’s growing fascination with debuting new models alongside car-related video games, it is of little consequence. We don’t mind hearing about how it will be in the new Forza Horizon 4 as long as we get to hear some technical details. (Read More…)
By
Matthew Guy on July 3, 2018

A sea of green greets execs at major automakers this morning, providing a feeling of relief not unlike that of a weary travelling viewing the flight board at JFK where all flights read “On Time.” Come to think of it, that example is surely one of fiction. Anyway…
Unsurprisingly, light trucks and SUVs are the main reason for industry gains, driven by insatiable consumer thirst for tall wagons and vehicles with a pickup bed. This is a familiar refrain in an industry that is up nearly two percent so far this year.
(Read More…)
By
Matt Posky on April 20, 2018

Remember that Santa Cruz Concept pickup that miraculously appeared at the 2015 North American International Auto Show? Well, according to Hyundai, it’s still earmarked for future production, but the brand has really dragged its feet on its development.
Despite a warm welcome from the automotive media, the Santa Cruz hit a major speed bump when former CEO Dave Zuchowski left Hyundai Motor America. At the time, Zuchowski was pushing hard for more SUVs and especially the pickup truck, but sliding domestic deliveries forced home office to oust him from his position. Tragically, Hyundai’s preponderance of cars is probably the largest factor contributing to lackluster U.S. sales — something Dave seemed to understand.
Hyundai continued its pursuit of SUVs and crossovers without him, but the pickup was lost in the mix. Originally planned for a 2018 release, development of the Santa Cruz stagnated. Now, the automaker says it intends to get things back on track. (Read More…)
By
Steph Willems on April 4, 2018

With an extra selling day compared to the March that came before it, last month saw U.S. new vehicle buyers continue doing what they’ve done for years. By that, we mean snap up trucks and SUVs like it’s going out of style. (There’s no indication it’s going out of style.)
According to figures from Autodata, truck and SUV sales rose 16.3 percent in the U.S., year over year, while traditional passenger cars continued to fade from the minds of new vehicle buyers. That segment declined 9.2 percent, year over year.
Monthly sales figures can be fickle, which is apparently the reason for General Motors’ switch to quarterly sales reports starting next month, but we prefer receiving data more often. And last month’s data paints a very different picture than February’s. Leaving SUVs aside, which pickups soared in March? (Read More…)
By
Steph Willems on March 27, 2018

The United States and South Korea reached a free trade agreement on Monday that spared the Asian country from punitive steel tariffs, assuming Seoul keeps an eye on just how much steel it sends to American buyers.
A quota on Korean steel exports means the country can only sell 70 percent of its recent average (2015-2017) to the U.S., though it is hardly Korea’s largest export market. The deal, reached “in principle” ahead of both countries’ meetings with North Korean leader Kim Jung UN, will also see South Korea raise the limit for U.S.-made vehicles that needn’t conform to local safety standards from 25,000 to 50,000.
It’s good news for the Trump administration, but not everyone’s thrilled. Hyundai’s union is hopping mad that a steep tariff on Korean-built pickups — which was set to expire in 2021 under the previous agreement — was just renewed for another 20 years. (Read More…)
By
Matt Posky on March 2, 2018

With Mercedes-Benz entering the pickup market with its new X-Class, BMW has admitted it may be time to did the same. To be clear, it wasn’t the home office that made this assertion. It was head of BMW Australia Marc Werner.
Aussies love their pickups or, more appropriately, its smaller, low-riding counterpart, affectionately called a “ute.” If you’re unfamiliar with the vehicle category, you probably don’t spend a lot of time in Australia or New Zealand. Bastardized from the term “coupé utility,” the ute moniker used to be reserved for models like the Ford Ranchero or Chevrolet El Camino. The term has since expanded to mean any non-gargantuan pickup truck and has roots going back to the 1930s.
At any rate, Werner says BMW needs to build one and the executive is pushing Germany to get the show on the road. Unfortunately for Warner, Bavaria’s receptiveness toward the segment has been mixed, to say the least. BMW senior vice president Hendrik von Kuenheim called Mercedes’ upcoming X-Class “appalling.” However, he appeared to be speaking more to the perceived subpar quality of the Nissan Navara-based pickup and not the concept itself. (Read More…)
By
Adam Tonge on March 2, 2018

On a snowy Thursday in Detroit, GMC unveiled the newest, and arguably most important, product in its portfolio. The 2019 GMC Sierra was designed and engineered to lead the charge to take back control of Truck Mountain. In an attempt to redefine the luxury truck segment, GMC is introducing a truck that’s all-new from the ground up.
The next-generation pickup also boasts a number of segment-exclusive features, including a tailgate that can open in six different positions, and a bed made out of Blue Oval tears. (Read More…)
By
Steph Willems on March 1, 2018

As we told you earlier this afternoon, two of the Detroit Three automakers posted significant year-over-year U.S. sales decreases last month. Ford Motor Company and General Motors both saw American sales volume sink by 6.9 percent. While passenger cars both low-end and premium can usually take the blame for any sales decrease, general wisdom says buyers will gravitate in equal numbers towards SUVs, crossovers, and trucks, cancelling out most, if not all, of the sales exodus.
This isn’t always true. In February’s case, Ford can lay some of the blame at the foot of its best-selling crossover, while GM can finger its full-size truck lineup. Ford Escape sales sank 23.9 percent in February, year over year — a loss making up roughly three-quarters of Ford’s missing vehicles. As customers await new versions of the Chevrolet Silverado and GMC Sierra, the aged models brought in fewer buyers than the same month in 2017 — 16.3 and 25.3 percent less, respectively. Like Ford, that’s roughly three-quarters of GM’s missing February volume.
A 15 percent year-over-year decline at the Ram brand — itself awaiting a new half-ton — brings home the importance of pickups in 2018. (Read More…)
By
Matt Posky on February 27, 2018

With the 2019 Chevrolet Silverado having been unveiled at the North American International Auto Show earlier this year, the GMC Sierra is unlikely to give us many surprises in terms of hardware when it shows up in March. But, as it’s also being fully redesigned for 2019, the Sierra won’t look the same as previous incarnations and still has to differentiate itself from its Chevy sibling.
Based upon the shadowy teaser image, now a common practice within the industry, the recipe for telling the two apart will remain largely unchanged. While the new Silverado adopted even smaller headlamps than the outgoing model, the Sierra will persist with fresh versions of the large C-shaped units. Unlike Chevy’s split grille, the GMC is likely to have singular “chrome” reaching beyond the top of the headlights. The Sierra is assured to have unique taillights and wheels as well. (Read More…)
By
Steph Willems on January 22, 2018

General Motors earned kudos from the TTAC crew by announcing a diesel inline-six for its redesigned 2019 Chevrolet Silverado 1500, as well as for efforts to shave hundreds of pounds from the body and adopt a more slab-sided look. The front end met with resistance from this author, however, and still does.
Bold, unconventional, and above all else, tall, the Silverado’s polarizing visage will surely add fuel to arguments between brand loyalists for years to come. But what about the Silverado’s equally revamped sibling, the GMC Sierra?
Here it is. Our money’s on this one winning the beauty contest. (Read More…)
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