Tag: Premium

By on June 3, 2010


Ah, segment analysis. Each automaker has its own product strategy, and none of them are designed to make apples-to-apples comparisons easy. So we’ve lumped large family sedans from automakers with a mass-market sedan positioned above their mainline D-segment sedan (Impala, Azera, Avalon, Taurus) in with entry-premium FWD cars like the ES350 and Buick LaCrosse. Since we’re comparing a nebulous segment anyway, we threw in the entire sales performances from entry-premium brands like Volvo, Saab and Acura. Not a perfect comparison in many ways (Impala would be better compared to the D-segment sedans below, for starters), but then we’re not charging you a damn consulting fee, are we?

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