We return once more to Imperial today and find ourselves in 1967. The earlier portion of the Sixties was a turbulent time for Imperial, as the D-body soldiered on from 1957 through 1966 model years as the Imperial marque’s second-generation car. In 1967, Imperial’s lead designer Elwood Engel managed Imperial’s transition to a new shared platform. Say hello to C.
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Tag: Rare Rides
The American Motors Matador line was many things to many people during its run from 1971 to 1978. Built domestically and abroad, Matadors occupied more than one size class, a broad range of price points, and were even dressed in fashionable luxury garb for a while. Come along as we explore the world of Matador.
Rare Rides Icons: Arrol-Johnston, First Four-wheel Brakes and Inventor of Off-road Vehicles (Part I)
We discussed Arrol-Johnston briefly in our Rare Rides Icons coverage of Isotta Fraschini a few days ago. Though the brand didn’t even make it to see World War II, the company’s contributions to the advancement of passenger vehicles make it an important one. Onward, to Scotland!
This 10th installment of our Imperial coverage finds us at a turning point in its styling. Virgil Exner had been fired but was allowed to stay on as a design consultant at Chrysler. Exner’s immediate replacement was Elwood Engel, who’d designed the 1961 Lincoln Continental and then jumped ship when he was not promoted at Ford. Chrysler execs wanted out of Exner’s winged, googly-eyed stylistic cave, and Engel took the aged D-body in a very different direction for 1964.
Today’s Rare Ride is presented to you because I saw one in traffic on Wednesday. Unsure what the three-wheeled thing I saw was, I gave a vague description to Twitter and was informed almost immediately that what I’d seen was a Vanderhall Venice. Let’s learn some three-wheel car-bike things.
The Toyota Camry made leaps and bounds after the model debuted as a sedan sub-variant of the Celica in 1980. The first Camry to stand on its own was the V10, a very boxy four-door on sale for just four years, from 1983 to 1986. In the North American market, the front-drive V10 Camry replaced the rear-drive Corona as Toyota’s compact offering. And though the V10 was designed in part with export markets like North America in mind, its successor the V20 used the North American customer as its starting place.
Today marks the ninth installment in our history of Imperial, as the calendar flips over to 1961. The second generation Imperial is not quite to the middle of its tenure on its own platform, the D-body. Virgil Exner imposed a wild new styling direction on Imperial for 1960 that was both outlandish visually, and heavy-handed in its execution. “More of that,” said Exner for ’61.
We continue our Rare Rides Icons series on Imperial today. Starting in 1957, Chrysler’s then-separate luxury arm spent more and more time on bold styling, and less on the hand-built quality for which the company’s first cars in 1955 and 1956 were known.
Today’s Corona is the third to appear in the Rare Rides series. We started in early 2020 with a 1968 Corona Coupe and followed up that October with a Mark II wagon. Today’s entrant is from the last time North Americans could buy one.
Power, luxury, exclusivity, and grand touring driving enjoyment. The Bugatti EB112 promised all those adjectives in spades were it ever actually produced. But it was born at a very difficult time in the company’s history, and the super sedan never made it beyond the concept stage.
However, due to some interesting timing at the company level, the EB112 was not just a one-off concept. In fact, there are three in existence.
Today we conclude the Ford Capri’s story with its third and final generation. After the Mark I’s promising start as a simple and affordable sporty coupe, the Mark II went a bit too soft and comfortable and diverged into many different trims as Ford tried to appeal to a wider audience.
“We can fix it!” exclaimed Ford. Time for Capri Mark III.
Today’s installment of the Imperial series is our seventh and coincides with the seventh generation Imperial. Officially it was the second-generation car under the new Imperial marque, an independent arm of Chrysler launched in 1955 to compete with the likes of Lincoln and Cadillac. The move to independence brought with it a resurgence of interest in the brand, as the Exner styled ’55 and ’56 Imperials stood out from the rest of Chrysler’s offerings visually, and in terms of quality and luxury. We pick up in 1957 when it was time for another new Imperial.
We continue our series on the sporty European market Ford Capri today. Introduced in 1969 as a pony car to suit customers outside of North America, Capri proved an immediate success across Europe and found a more limited customer base in North America too. By the mid-Seventies, times had changed and it was time for a new Capri, the Mark II.
Our Rare Rides Icons series on the Chrysler Imperial picks up today at perhaps the most pivotal time in Imperial’s history. As the model’s fifth generation concluded in 1954, Chrysler was also concluding development of its big secret plans for Imperial: A new luxury brand of exclusivity and prestige.
Across two generations and nearly two decades of production, the Ford Capri existed as the European market alternative to the very America-centric Mustang. Basic or more luxurious, thrifty or more powerful, Capri played an important role in its day: It brought a practical, fun driving experience within reach of the average European family consumer.
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