Jaguar has delivered its first I-Pace electric crossover in North America, a little ahead of next month’s retail sales, to a picture-perfect family living in Florida. Who are these fortunate environmentalists? None other than Lakewood Ranch residents Mark and Holly Pascarella, according to Jaguar Land Rover’s Tuesday press release and the multitude of auto outlets that reported it as news without commentary.

“When you have a family of five you always need space, so we were looking for an SUV,” explained Mr. Pascarella. “We’ve always had a seven-passenger SUV, but one of my daughters just went off to college, so now a five-passenger SUV will be large enough. When I looked at the I-PACE I could see that it was a typical first-class product made by Jaguar, with top of the line appointments and great looks. It doesn’t look like a typical SUV, and on top of that, being electric was very appealing.”

Based on Mark’s very natural and clearly unprompted manner of speaking, it certainly sounds like the perfect automotive product for families living in a city with an average household income of $100,991 — which, coincidentally, is exactly the case in Lakewood Range, Florida. Plus, it has that coveted electric appeal, allowing you to indicate you’re environmentally conscious when you aren’t firing up your other Jaguar’s 5.0-liter V8 every morning.  (Read More…)