
Panther Appreciation Week rolls on with this look at the platforms sales since 1995 (sorry, our sales data doesn’t go back farther) compared to some key competition. As the last several years of the graph prove, large sedans were hit fairly hard by the “Carpocalypse,” but Panthers were in a terminal sales decline anyway. In the mid 90s, Ford was selling nearly 100k each of its Ford, Lincoln and Mercury-branded Panthers, but steady updates from large, cushy FWD competition like the Avalon slowly eroded sales.
Meanwhile, the 300/Charger combo from Chrysler looks to be the Panther of the 21st Century. Beloved by fleets and Donkophiles alike, the LX sedans beat the mass-market-branded large, RWD competition… such as it is. Heck, it even beat FWD rivals like the Avalon, the Genesis (21,889), the Lexus ES (48,485) and the Taurus (45,617) in 2009. And with the updated 2011 Charger in strong competition for police fleet business, Chrysler could just be building big, old-school, rear-drive sedans in the American style for some time to come. The Panther is dead… long live the LX?
Recent Comments