Students of automotive history will know the Toyota Crown has sat atop the aspirational ladder in Japan since the 1950s and hasn’t been part of the Big T’s portfolio in America since 1973 when it was replaced by the Corona. Our own Murilee can expound on this family tree in excruciating detail, which is one of the many reasons we appreciate his ramblings.

Now, the Crown in back in this country. Technically replacing the Avalon, it’s a hybrid-powered four-door vehicle (car? SUV?) with a conventional sedan trunk opening sitting on a structure that places it four inches higher than a Camry. If Toyota was looking to defy categorization as it brought the Crown name back to America for the first time in five decades, it has definitely succeeded.

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Toyota and Subaru are recalling their new all-electric models, though EV fans will be pleased to know that the issue has nothing to do with the battery packs. Instead, the affected vehicles run the risk of losing their wheels under sudden braking or sharp turns — which I suppose isn’t much of an improvement over the possibility of an electrical fire.

The good news is that the problem is limited almost entirely to demo models of the Toyota bZ4X and Subaru Solterra the companies wanted to use for promotional purposes. While they may eventually have found their way into residential garages, the original intent was to have them attend trade events and serve as test models on dealership lots. That’s likely to remain the plan, too. But only after the automakers comply with the demands of Japanese regulators.  (Read More…)

Despite starting 2022 announcing a plan to normalize output, Toyota has had trouble living up to its promise. While most automakers were figuring out how to make more money off diminished production, the Japanese brand was plotting assembly schedules that would restore assembly rates to levels that would have been considered normal prior to 2020. But the rest of the market hasn’t managed to match Toyota’s optimism and the automaker has had to scale back its global production plan yet again — citing the usual supply chain constraints stemming from COVID restrictions and worldwide deficit of semiconductors.

Meanwhile, Ford Motor Co. looks to be abandoning its vehicle assembly plant in Saarlouis, Germany. The facility produces the Focus for Europe and may be in danger of closing if the automaker elects to sell it. While the site was in the running to produce Ford’s next-gen electric vehicles, those products have since been slated for assembly in Valencia, Spain.  (Read More…)

On Monday, General Motors, Ford, Stellantis, and Toyota Motor North America reportedly asked the United States Congress to lift the existing cap on the $7,500 federal tax credit for electric vehicles. Though automakers petitioning the government for free money is hardly new business.

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The 2023 Toyota Sequoia is going to remain atop the brand’s SUV ladder, with a planned sticker price based at $58,300.

The TRD Pro version, which is top-of-the-line and off-road-oriented, will start at $76,900.

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Toyota plans on having seven models in its bZ family of EVs by 2025, according to Motor1. Scheduled to arrive in the late spring, the bZ4X crossover will be the first of those models, as you likely know. And there are more on the way.

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If the Venn Diagram of your friends has an overlap of people who like all-terrain tires and hybrid powertrains (you may need a magnifying glass to find that sliver), then Toyota has a solution. Enter the RAV4 Hybrid Woodland, an all-wheel-drive machine featuring TRD-tuned suspenders and an efficient four-banger hybrid engine.

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When The General began building the AE82 Toyota Corolla (actually based on the JDM Sprinter version) at the NUMMI plant in California, that car got Chevrolet Nova badges. When Toyota debuted the E90 Corolla platform in 1987, it made sense for the NUMMI-ized version of the new E90 Sprinter to join the Suzukis and Isuzus of the new Geo brand. That car was the Geo Prizm, and I’ve found one of the super-rare factory-hot-rod GSi Prizms in a Denver-area self-service yard. (Read More…)

The automotive industry has basically resigned itself to running with lessened production for the foreseeable future. A significant number of automakers have suggested that it might be more lucrative to scale back output, reduce overhead, and focus on achieving broader margins per car during this prolonged period of economic and logistical duress. However, Toyota started the year saying it would do its utmost to raise production output as a way to make up for losses incurred during the pandemic. The company even said it anticipated things to gradually normalize through the spring.

Unfortunately, things have not gone according to plan. By March, the Japanese automaker had lowered its output goal for the fiscal year by 500,000 global units. Another 20 percent was lopped off for the month of April and leadership began expressing concerns that those preexisting goals might be totally untenable. While there were moments with the target actually rose, Toyota has repeatedly been forced to walk those claims back as the realities of the market dashed its dreams. Now, the company is once again cutting planned output for the month of June over supply chain issues with China.  (Read More…)

While hardly the most modern vehicle in Toyota’s lineup, the 4Runner has developed a reputation for being a versatile body-on-frame SUV with the ability to actually tackle off-road trails — rather than simply looking the part.

This year, the model is celebrating its 40th birthday and Toyota has opted to issue a special edition limited to 4,040 examples. The vehicle in question comes with the 4Runner’s 4.0-liter V6, five-speed automatic transmission, and some visual embellishments designed to set the vehicle apart. These include bronze-colored wheels, bronze-colored badging, and TRD (Toyota Racing Development) stripes down the side. But those are just the broad strokes.  (Read More…)

The vast majority of TTAC readership is well acquainted with the manufacturer propensity to throw paint-n-wallpaper at a particular model in the years following its introduction, hoping the resultant noise made in the press from dweebs like myself will keep the thing top of mind when shoppers hit the dealer lots in search of new metal.

That game continues for the ’23 model year (and will do so until the sun explodes) with Toyota introducing new packages on the Tacoma, Tundra, and Sienna. We’ve rolled them into one news post rather than subjecting you to three.

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In Part I of our Abandoned History coverage of GM’s Turbo-Hydramatic transmission line, your author made reference to a very exclusive Nissan that made use of the hefty THM400. That extremely formal Rare Ride has been on my mind since then, so here we are. If it pleases your majesty: The 1966 Nissan Prince Royal.

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Toyota will be launching nine new studies over the next five years to improve automotive safety, specifically in relation to how drivers engage with advanced driving aids equipped to modern vehicles. While the press release to a back seat to the automaker receiving an award for hiring female engineers and a $400,000 donation to the National Environmental Education Foundation, it’s likely to have broader ramifications on the industry.

Despite launching a bevy of new assistance features over the past few years, manufacturers haven’t actually spent all that much time studying how they might impact the act of driving. Testing usually focuses on ensuring the system functions, with independent research being left to examine how electronic helpers might influence behavior from behind the wheel. Unfortunately, preliminary studies have suggested that they lull motorists into a false sense of security, potentially offsetting any legitimate safety advantages the relevant technologies provide.  (Read More…)

Any of you lot who’ve been claiming to be holding off buying a Supra simply because it doesn’t have a third pedal will need to break out your checkbooks. This morning, Toyota announced what was teased earlier this month: the Supra is getting a bonafide manual transmission.

Well, there’s still one out: It’ll be limited to models powered by the 3.0-liter engine.

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Toyota is developing a performance 8-speed automatic for the GR Yaris, and potentially for other models, as well.

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