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By
Jo Borrás on January 3, 2022

When Toyota first entered the high-end American luxury market with the Legendary Lexus LS400 and ES250 in 1989, it wasn’t a forgone conclusion that it would succeed. Automotive buff books of the era wrote articles questioning whether or not the yuppies would be willing to trade in their BMWs and Mercedes for a Japanese luxury car. Some even questioned whether the Japanese could be trusted to build a V8 at all, such was the xenophobic belief that a V8 luxury sedan was inherently a Teutonic thing.
A few decades on, it’s obvious that Lexus could compete successfully against BMW and Mercedes – but Toyota approached the market cautiously with its first cars, nibbling away at the S class and, later, the 190E and 3 series markets. What if it hadn’t? What if, instead of going down, Lexus had had the stones to go up? In today’s episode, our Automotive Sam Beckett travels back in time to convince Toyota that the V12 powered Century would make the perfect flagship for Lexus, and bring a vulnerable Mercedes-Benz to its knees.
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By
Tim Healey on December 22, 2021

It’s that time of year again – time for our best and worst cars of 2021. Chris and I are the ones who most consistently get test cars, so it will be just the two of us putting our heads together. We’ve each picked one best and one worst car, as well as a few that deserve a mention either way.
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By
Matt Posky on December 14, 2021

On Tuesday, Toyota Motor Corp. announced a commitment of 8 trillion yen ($70 billion USD) toward the goal of achieving carbon neutrality someday. Though the concept of any multinational manufacturing entity totally nullifying their carbon footprint seems kind of laughable, so we’ll be referencing this as another electrification strategy — which is still a big deal considering how EV averse Toyota has been thus far.
Despite being an environmental trendsetter with the Prius Hybrid, Toyota has been hesitant to formally commit itself to transition its lineup toward being reliant on battery power. However, President Akio Toyoda has just proudly confirmed that the Japanese automaker would be earmarking the funds for exactly that purpose, noting that the brand (along with Lexus) would be spending the money through 2030 to make sure its global sales of battery electric vehicles (BEVs) reach 3.5 million vehicles annually. Though the most enjoyable aspect of the release was the direct manner it was presented, with Toyoda-san being impressively honest about modern automotive trends. (Read More…)
By
Corey Lewis on December 14, 2021
The Toyota Camry made leaps and bounds after the model debuted as a sedan sub-variant of the Celica in 1980. The first Camry to stand on its own was the V10, a very boxy four-door on sale for just four years, from 1983 to 1986. In the North American market, the front-drive V10 Camry replaced the rear-drive Corona as Toyota’s compact offering. And though the V10 was designed in part with export markets like North America in mind, its successor the V20 used the North American customer as its starting place.
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By
Matt Posky on December 13, 2021

Chevrolet’s Corvette plant in Bowling Green, Kentucky, will be seeing a week of downtime following the vicious tornadoes that swept through the United States over the weekend. With twisters populating Southern and Midwestern states, Kentucky became ground zero from some of the most devastating weather seen all year.
Governor Andy Beshear called for a state of emergency Saturday due to the extensive damage across the state, with Bowling Green yielding some of the most harrowing examples. While the Corvette factory was spared the total destruction endured by other buildings, General Motors has said the site will still need to remain closed so the necessary cleanup can be done. (Read More…)
By
Murilee Martin on December 13, 2021
Ever since the 1998 model year, Toyota has sold a big, American-style minivan with the engine in the front and cupholders throughout the interior. Prior to that, though, American Toyota shoppers looking for a new van had to take an innovative mid-engined machine designed entirely with the Japanese home market in mind: First the TownAce (known as the Van here) and then the Estima (known as the Previa here). The Previa was too small and too underpowered to compete head-to-head with Detroit minivans, but those who bought them found that they lasted for decade after decade. Here’s one in a Denver-area yard that got pretty close to the magical 400,000-mile mark. (Read More…)
By
Matthew Guy on December 3, 2021

Like it or lump it, social media is now an outsized part of official corporate communications. It’s to the point where these channels have been seen exclusively used as platforms for official reveals of new models, depending on the demographic an automaker is trying to target. This time around, Toyota has snuck a shadowy reference to an upcoming hot hatch in the background of an otherwise innocuous post about the Corolla Hatchback.
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By
Corey Lewis on December 3, 2021
Today’s Corona is the third to appear in the Rare Rides series. We started in early 2020 with a 1968 Corona Coupe and followed up that October with a Mark II wagon. Today’s entrant is from the last time North Americans could buy one.
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By
TTAC Staff on December 3, 2021

America’s love affair with the pickup truck is long from being over, and for good reason.
Modern full-size pickup trucks are more capable, efficient, comfortable, and technologically advanced than ever before. They really have become the jack-of-all-trades choice amongst the automotive world. So when an all-new pick-up debuts, it’s a big deal.
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By
Matthew Guy on December 2, 2021

No one reading this will assert the current environment is anything but a seller’s market. Numerous vehicles are being hawked for many thousands (in some cases, tens of thousands) over sticker and a vast amount of machines are pre-sold before they arrive at dealerships on the back of a hauler. And all that assumes there are any rigs to be had at all.
One customer north of the border is alleging they have been denied the opportunity to buy a vehicle unless they also agreed to take roughly $3,000 worth of warranties and rustproofing. The dealer, of course, denies it all.
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By
Matthew Guy on December 1, 2021

Thanks to Toyota’s glacier-like design cycle, a new Tundra is something most of us will experience only a few times in our adult lives. How long was the last generation around? Well, George W. Bush still had nearly three more years in the White House when the XK50 Tundra was unveiled at the Chicago Auto Show in February 2006. Yeah, it’s been a minute.
All that changed when the curtain dropped on the ’22 Tundra earlier this year. While the mighty and burly TRD Pro has gotten a lot of the press (and most of the promotional photos), there are actually about half a dozen trims on offer, some of which can be layered with options and packages.
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By
Jo Borrás on December 1, 2021

You finally did it, didn’t you? You beautiful disaster, you did it! You spent nearly $30,000 US American dollars on thirty-seven-year-old Toyota Corolla because of a comic book, and you aren’t even mad about it. Hell, you paid a little extra for the “authentic” Fujiwara Tofu Shop decals on the doors. You. Kick. Rear. And now, after you didn’t think it could be possible to feel better about your automotive purchase, I’m going to make you feel better about your automotive purchase – because you can now buy factory-fresh parts for your Corolla AE86, straight from Toyota.
That’s right kids, through its captive motorsport brand, Gazoo Racing, Toyota is reproducing spare parts for the Corolla Levin Sprinter Trueno “AE86” as part of the GR Heritage Parts Project. The project reproduces new original parts that have been discontinued and sells them as genuine parts with a standard new part warranty, “in order to support customers who wish to continue driving older vehicles that are full of memories and that they truly love.”
All kidding aside, you have to admit that the concept of a Heritage Parts program is great, even if the Initial D AE86 isn’t exactly your cuppa – but it sort of begs the question, what other new-age classics might be worthy of a heritage program? I’m glad you asked!
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By
Tim Healey on November 23, 2021

Toyota’s Instagram page posted a pic of what looks like a normal Corolla, but some Easter eggs suggest it is actually the GR version.
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By
Murilee Martin on November 21, 2021
Several hooptie-centric road rallies take place every warm season in Front Range Colorado, including the 24 Hours of Lemons Rally, the Rocky Mountain Rambler 500 Rally, and the Colorado Gambler 500 Rally. Teams will build crazy stuff— say, a Lincoln Continental Mark IV filled with three tons of engine-heated water or a gutted Volkswagen R32 converted to a doorless post-apocalyptic Astroturf nightmare— or just acquire some random cheap car, decorate it, and beat it half to death on Rocky Mountain fire roads. As you’d expect, many of these cars go right to the nearest boneyard when the rally is over, and I find quite a few of them during my junkyard travels in northeastern Colorado. Here’s the “Good Vibes” Pontiac Vibe, found in Denver over the summer. (Read More…)
By
Matthew Guy on November 18, 2021

Two different recall campaigns were announced yesterday by Toyota. One affects the Camry, while the other is for a deficiency with some new Sienna models. Both are related to safety equipment (as most recalls usually are) with the sedan and minivan being recalled for brake and seat belt issues, respectively.
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