When it comes to brands that resonate with buyers, no other automaker tops Toyota, according to a recent study.
In its annual ranking, BrandZ Top 100 Most Valuable Global Brands shows the Japanese automaker rising two spots to place 28th out of all companies in 2015. Second and third-place automakers BMW and Mercedes-Benz both gained ground in the rankings. (Read More…)
If you want the best chances of being treated right as a new car buyer, head over to a Toyota or Mercedes-Benz dealer, a new report says.
Temkin Group, a customer experience research and consulting firm, ranked 294 companies, including 20 auto dealers, based on satisfaction surveys from 10,000 Americans. While Toyota took the top spot with a 66 percent rating, the report holds bad news for many automakers, and the industry as a whole. (Read More…)
Toyota isn’t looking to buy just Google’s legged-robot R&D firm Boston Dynamics. The automaker also has its eye on another company under the Alphabet X nee Google X umbrella.
That, Volkswagen wants its own “Gigafactory”, and ACEA releases its 2016-2017 Automobile Industry Pocket Guide for your to nerd out on … after the break.
You’ve probably seen one of its videos on YouTube. Its creations are nightmare fuel, mixed with a sense of wonder and intrigue. And for one particular automaker, its robotic inventions seem worthy enough to trigger the purchase of a whole company.
It is Boston Dynamics — a company born from the MIT leg lab that’s been developing quadrupedal and bipedal robots since 1992. And Toyota is heavily rumored to be purchasing the company from Google, according to Tech Insider.
Which begs the question: what does a car manufacturer want with a legged-robot company?
Not wanting to be left out of the mobility party, Toyota and Volkswagen recently invested in two ride-sharing companies, becoming the latest automakers to sink cash into the sharing economy.
Toyota invested a rumored $100 million in the ubiquitous ride-sharing company Uber, while Volkswagen, which has to meter out its dough carefully (thanks to a pesky little scandal), dropped $300 million on Uber’s taxi-hailing rival Gett. (Read More…)
It beats hooning your mom’s Honda Odyssey.
A teenager took the top spot in the first three races of the Toyota 86 Racing Series this past weekend, beating back the 38 entrants in the fledgling event.
Former kart champion Cameron Hill’s win is exactly what Toyota had in mind when it crafted the three-year series. Designed as an entry point for up-and-coming drivers, the series pits up to five professional drivers against a field of amateurs, with training being top of mind. (Though a $125,000 prize pool sweetens the deal). (Read More…)
These days, plenty of tuner kids want to get a E70 Corolla and turn it into a sick drift machine … but then reality sets in and they end up commuting to work in a 15-year-old Kia Rio instead. Meanwhile, the abandoned drift-project TE72 wagons become 24 Hours of LeMons cars, if they’re lucky, and the rusty SR-5s just get scrapped once something costing more than $19 breaks.
This ’81 Corolla two-door SR-5 liftback gave its all in the service of its owners, and now it awaits parts buyers in a Denver self-service yard. (Read More…)
It’s easy to understand Toyota’s enthusiasm for selling 9 million hybrids worldwide since 1997. (Well, 9.014 million, but who’s counting?)
After all, have you sold 9.014 million hybrids? Don’t lie. You haven’t.
Toyota’s announcement comes as the world’s largest automaker accepts a challenge (from itself) to bring the total number of hybrid models sold to 15 million by 2020. It will do that by introducing more hybrid versions of its vehicles, then selling — it hopes — 1.5 million of them each year. (Read More…)
Quick trivia: what’s the fastest-growing auto brand in America?
Jeep? Land Rover? GMC? Ram? Volvo?
Year-over-year, through the first four months of 2016, sales at Scion — Toyota’s 13-year-old youth-directed brand — are up 53 percent. It’s not just recovery after a poor start to 2015. Scion is on track for its best year since 2008.
Well, Scion would be on track for U.S. sales to rise to an eight-year high if, by the end of this year, Scion still existed. (Read More…)
Why should Nissan have all the stealthy sport crossover fun?
That’s the view of Toyota C-HR chief engineer Hiroyuki Koba, who is seeking approval for a hotter version of the upcoming crossover, Autocar reports.
First teased as a Scion concept, the 2017 C-HR bowed earlier this year at the Geneva Motor Show, adopting a new brand name after Toyota took its youth-oriented division behind the barn for a date with death. (Read More…)
Living in Colorado, I have become something of a connoisseur of low-sales volume, all/four-wheel-drive versions of otherwise commonplace vehicles. The rarest one so far has got to be this ’87 Ford Tempo AWD, but I also have managed to find some fairly unusual All-Trac-equipped Toyota vehicles.
There’s this ’90 Camry All-Trac, a car that’s a rarity even in this state and just about unheard of anywhere else, and a few examples of the Corolla All-Trac wagon. Now we have this gleaming gold Previa All-Trac. (Read More…)
It’s a bit like Scooby-Doo meets A Clockwork Orange.
Graduate students at Clemson University’s International Center for Automotive Research (CU-ICAR) spent two years working with Toyota to create the ideal vehicle for the next age demographic to leap into the car-buying fray: Generation Z.
No, we’re not talking about some stodgy Millennial born in 1985, with his cardigans and Dodge Journey. Generation Z refers to the cohort born in the late 1990s (at the earliest) onward, and these are the people automakers are going to start targeting right … about … now.
TTAC regular PrincipalDan writes:
Sajeev,
With the price of gas dropping to levels not seen in many moons, a thought occurred to me: Many of us are driving around in an average vehicle that has an engine used by another vehicle advertised as having more horsepower and recommending premium fuel.
For example: Toyota’s 3.5-liter V6 powers the Camry and ES350, but the Toyota’s tests with 87 octane fuel while Lexus tests with 91 octane fuel.
Do the manufactures actually bother using different engine programing in these various vehicles? Or is greater horsepower just a premium fill-up away for those with lowlier vehicles with premium antecedents?
After finishing a close third behind the plunging Ford Explorer and Chevrolet TrailBlazer in 2006, the Honda CR-V went on to claim the top spot among SUVs/crossovers in America in eight of the following nine years, including the last four consecutive years.
A victorious ending to 2016 appears less certain for the CR-V. In the last five months, the best-selling utility vehicle in America was the Toyota RAV4, sales of which rose 14 percent in the first-quarter of 2016 as CR-V volume slid 3 percent.
Incidentally, the last SUV to unseat the CR-V on a calendar year basis was the Ford Escape. Back in 2011, the Escape was available with a hybrid powertrain, an option not offered by rival small SUVs. Fast forward to 2016, and the vehicle most likely to unseat the CR-V — the surging RAV4 — is likewise available with a hybrid powertrain. A meaningless, low-volume variant meant to bolster an automaker’s green cred? Perhaps that was the case with the Escape in 2011, but there’s an entirely different story to tell with the RAV4 five years later. (Read More…)
Your vehicle’s technology is enslaving you, and Toyota wants to help you break free.
Today, Toyota has become the latest automaker to create a subsidiary tasked with generating new technology and innovation for its parent company.
Called Toyota Connected Inc., the venture is a collaboration with Microsoft that will serve as a data science and mobile technology hob for the world’s largest automaker. The plan is to use Microsoft’s Azure cloud technology to “humanize” the driving experience and make vehicles’ high-tech abilities less intrusive and more useful. (Read More…)
Recent Comments