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MSRP |
$37,200 |
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Destination Charge |
$825 |
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OPTION PACKAGES |
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Climate Package |
$1,000 |
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Heated front seats |
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Heated rear seats |
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Heated windshield washer nozzles |
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Rainsensor windshield wipers |
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Headlamp washers |
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Interior Air Quality System (IAQS) |
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Humidity Sensor |
|
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Technology Package |
$2,700 |
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Dynaudio® Premium Sound System, Dolby Pro-Logic II® Surround Sound, 650-watt amplifier, 12 Dynaudio® speakers, rear seat headphone jacks, audio controls |
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Volvo Navigation System with Real Time Traffic, DVD map data and remote control |
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Rear Park Assist Camera |
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Collision Avoidance Package |
$1,695 |
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Adaptive Cruise Control (ACC) |
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Collision Warning with Auto Brake (CWAB) |
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Distance Alert (DA) |
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Driver Alert Control (DAC) |
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Lane Departure Warning (LDW) |
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Convenience Package |
$1,000 |
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Grocery bag holder |
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12V power outlet in cargo area |
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Front and rear park assist |
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Power tailgate |
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Homelink remote garage door opener |
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OPTIONS |
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Black Sapphire Metallic |
$525 |
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Electric Silver Metallic |
$675 |
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Maple Red Pearl |
$525 |
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Barrents Blue |
$525 |
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Silver Metallic |
$525 |
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Lime Grass Green Pearl |
$525 |
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Savile Grey Pearl |
$525 |
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Terra Bronze Pearl |
$525 |
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Dual onboard two-stage child booster seats with adaptive seatbelts and power child rear door locks |
$495 |
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Dual Xenon with Gas Discharge Headlights with Active Bending Light |
$800 |
|
Blind Spot Information System (BLIS) |
$695 |
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Personal Car Communicator (PCC) with Keyless drive |
$550 |
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Nordic Light Oak inlays |
$295 |
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Panorama moonroof |
n/c |

that has to be a joke.
No.
So what is the price after the rebates?
$1K for a “Grocery bag holder”, a sensor with a beeping alarm, a power outlet, a small electric motor in the tailgate, and a one-button remote?
And how did you add eight paint colors to the total?
It’ll be worth half as much by the time the first leasee is done with it.
I believe the current $US | Krona exchange rate means Saab and Volvo now manage to lose their respective US owners money on every copy sold, even at full boat U$ prices.
So, no discounts or cash backs. Sorry.
In essence, you’re paying an exchange rate premium price to own an entry level luxury car that isn’t, really, in the Mercedes, Lexus, BMW sense of the word.
The downside of this exchange rate overpayment becomes even more evident after three years ownership as lead-brick depreciation makes the worth of the Volvo truly known.
Just don’t. But if you do, understand in about four years Jonny will be able to buy it for $500, stuff a Ford V8 in it and race it in LeMons.
RDX bases at $34700 for 4 cylinder turbo AWD. 2010 Mercedes GLK350 RWD bases at $34700. So it’s a little more up front, but with AWD and a turbo I6 standard. Could be worth it. Just because Volvo is part of Ford doesn’t mean the car is crappy and overpriced.
Just because Volvo is part of Ford doesn’t mean the car is crappy and overpriced.
Correct. Being a Volvo means its crappy and overpriced.
An entry level model would help but this is no more of a joke than the Acura RDX (or the X3 for that matter). Most so called luxury compact CUVs are lousy value.
What’s a humidity sensor do? Other than sense humidity.
fuggedaboutit
That’s actually $200 more than the bigger (but less whizz-bangy) XC90:
http://www.volvocars.com/us/models/xc90/Pages/BuildYourXC90.aspx
They’ve got themselves some real shiny roads there in Sweden!
Absolutely not.
Then again, I don’t think any Volvo except the C30 is worth more than $1.
“Collision Avoidance Package“? Really? Really?
When I was taught how to drive, the “Collision Avoidance Package” was also known as ‘the person behind the wheel’, or, “the driver.”
So it’s $33,525 when the extra 7 colors are removed. That’s below RDX and GLK350. What’s the post about then?
In a nutshell, this is everything wrong with Volvo. I remember a wonderful little car called the 240 . . . . (or maybe Hey you, off my grass!)
A bit overpriced, but has more standard features than most of its competitors. The XC90 became quite popular, and this one probably will too.
Nope, its 37,000 stripped.
The fact that these companies still make you pay for metallic paint is absurd. This isnt a damn Yaris. You have to pay for paint, but a huge sunroof is free. HUH?
I will lease one of these next year when my XC90 lease runs out next if Volvo isn’t owned by the Chinese.
I really wonder how many commenters have ever driven a Volvo no less owned one. Had my S80t For 8 years and my total cost + for non routine maintenance has been less than $300.00 Still run great which I sure can’t say about the last two bmw I have owned.
The RDX is the Aztek’s uglier cousin and the GLX is a joke not worth contemplating. The X3… well, let’s just say I don’t want to be one of *those guys*.
So if I had to choose my choice would be this Volvo. I would definitely not opt for the $1000 convenience package though…
Sorry but the Q5 smacks this thing to the curb. Volvo’s 3.2L is also a gas guzzler, expect to get maybe 16mpg in this.
Also, Volvo has THE WORST NAV system in the business, so save your $2700 and buy a Garmin. You actually have to point a remote control at it, what is this 1992?
I want a car, not a total entertainment, technology, and driving prosthesis center.
Could we please try the XC60 before we lynch it?
Given the extreme galling irony in the (over)pricing of this vehicle, one is mildly surprised that this article is not under the Whiskey Tango Foxtrot section of this site…..
Also, I am reminded of an expression the great sage and eminent wit, (and my best friend) Kevin Gallagher, was frequently moved to use during our mispent adolescence. I think it would be an appropriate response to the marketing folks at Volvo who somehow managed to keep a straight face while setting this price:
“Wish in one hand, sh*t in the other, see which one gets full first.”
Just sayin’.
I live in Canada. This seems like a normal price.
I only just noticed the headlights are like the new E-Class. I think it’ll be a hit, and especially in Canada I wouldn’t consider it overpriced.
Man, this rig would be a tough sell in a good economy!
Isn’t this one of Volvo’s most popular models actually? I was a huge success about 3-5 years ago. Dunno about now.
Being a weekend skier that I am, if I had 37K, I’d probably look at buying the XC70, which is closer to a normal wagon but has snow and off-road capability comparable to SUVs.
BMW money.
Saab Quality.
Soon to be seen in a pretentious driveway near you.
Sure, for somebody else.
But why pick on this car? People have been routinely paying that kind of money for lesser vehicles, like Chevy SUVs.
It’s worth it if someone is willing to pay.
Having lived in Skovde in Sweden right on top of the Volvo Engine factory, I can say that twenty years ago every Swede was very proud of Volvo. If Volvo beat Saab at an important car Rally, it was cause for celebration.
Now the Swedes watch their pride and joy being strangled in front of their eyes. Not so many Volvos on Skovde’s streets any more. Regardless of what this board says the XC60 is a halfway decent vehicle. What really sucks for the Swedish is to see their old competitor, Saab, totally trashed.
Before we bought my wife’s XC90, we drove the ML, MDX, and Toureg, and was very surprised at how the XC90 compared with the others in handling.
I wouldn’t dog this vehicle out of hand.
Also, if you like it but not the sticker, wait a year and get 8k off for a demo and get the dealer to throw in the 100k warranty.
i like it, i’m not sure how it will be priced against it’s competitors here but considering the C70 convertible with 2.5t engine is twice the price of an Eos with the 2.0t engine…
Another reason to buy pre-owned, let someone else take the hit.
Just sayin’…
Roundel : You’re right and I can’t read. At $37K this SUV makes absolutely no sense
I will admit to having a Volvo bias, so I find all the kvetching to be a bit over-the-top. Why is this such an outrage? I don’t get it.
Volvo claims that the XC60 is the safest vehicle they have ever built. At least they have something to hang their hat on.
I actually think that this is priced correctly; wrong time to launch a vehicle? Sure.
The XC60 is built on the same platform as the LR2 (same engine, chassis), which is probably one of the safest, quietest, most capable small SUVs available (disclaimer – I own an LR3, so am probably biased!). Yes, the gas mileage isn’t great (given the size) but your still hitting mid to high twenties on the interstate – not horrible.
I agree with the few posters above who commented on the bitching happening before even driving one of these vehicles; it makes no sense.
If anyone wants to read a review, I’d check out TTACs own review of the LR2 – which was received favourably by the reviewer (as I recall), if not so much by the posters….
The only option package I’d get on that vehicle is the climate package. The rest is frippery.
I have an S60, and it is a quality vehicle. I’m sure this one is too, but there’s no need for all the extra crap in there. Get the heated seats and enjoy.
Wow, overpriced AND unattractive. Now that’s a winning combination!
I want to like this vehicle, but the styling doesn’t agree with me (in the same way left-over sashimi doesn’t agree with me.)
I can see getting this over a used XC90, which to my eyes looks better, even if the design is old.
(not 9-5 old, but old.)
I just bought a new Volvo (V70) after driving a wide range of vehicles. This is mostly subjective, but it certainly has a nicer interior design and execution than either the brand new Audi A4 or Acura we looked at. Seriously. Frankly, the Audi didn’t compare very well with the interior of the Chevy Malibu we drove, but that’s another story. While a bit less money will snag an Outback (Yes, I actually want a wagon), an eight hour trip in one a couple of years ago was more than enough to take it off the list.
It’s not sports cars by any stretch of the imagination (the current generation of wagons are big cars built on the S80 platform), but it is quite maneuverable, quiet and very, very comfortable, especially for freeway driving. The safety systems seem gimmicky at first, but actually work.
The base engine (3.2) could use more low end power and doesn’t get great gas mileage, but its still quick enough for the job and its nearly silent, and smooth, smooth, smooth.
To me, Volvo actually does build a car that it is legitimate to put up against other premium brands. You just have to know what you are buying – safety and comfort.
And, just like the C30, it will wither. With respect to Peter’s post, I still don’t see the value equation. The interior may be nicer, but I believe you will get outvoted on that one. At any rate, the safety gap is no longer there at all. Any of the other euro imports competes on that field quite well. You are left with a car without the handling, fine engine, and fuel efficiency of the competition.
Volvo’s brand has been european everything with extra safety, less performance and less PRICE than the competition. They lost safety, when they lose price, they cannot compete.
The European reviews of the XC60 have been very good — even Clarkson of all people! Supposedly with the new Volvos, they have improved driving feel while keeping all the other virtues. So let’s test it first before we decry it.
As to price, well, we all know that the MSRP is just the starting bid. Volvos go at a discount in the US. To the point where it might be smarter to lower the MSRP across the line so more people might be enticed to enter the doors of the dealership. In this sense, it would be good for Volvo to introduce a FWD XC60 with cloth/TTEC as an obtion to lower the base price — even though most buyers will go for the leather.
“Just because Volvo is part of Ford doesn’t mean the car is crappy and overpriced.”
Very true because any Volvo XC WAS and still IS overpriced, with or without Ford, despite their average (or worse) reselling value.
I think the Saab 9-4x will rip this car a new one.
If they make it.
$37,200 is a bit steep.
I also meant to mention in my post above that if Volvo brought the V70 T6 here I would buy that instead of the XC60.