By on October 1, 2009

(courtesy: life.com)

Goodyear light-up tires, circa 1961. [Hat Tip: David Holzman]

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27 Comments on “What’s Wrong With This Picture: How Did This Not Catch On? Edition...”


  • avatar
    porschespeed

    Just imagine those on 30″ rims on some pimped-out ‘Burban/deriviative.

    Bonus: have them pulse to match the subwoofer.

    SEMA, here I come!

  • avatar

    Looks like a huge panel gap light leak near the headlight.

    –chuck

  • avatar
    vt8919

    I’m guessing that wasn’t a good year for Goodyear.

  • avatar
    Dynamic88

    It didn’t catch on because the tires are probably painted with Radium, making the car a rolling Three Mile Island.

  • avatar
    jpcavanaugh

    What is that car? Ford Anglia or Cortina? Whatever it is, I think this is the only way one of these could light up the tires.

  • avatar
    Joe Chiaramonte

    @ Dymanic88

    She’s showing you where the radiation burns are starting to form.

    If these were lit by some wheel-mounted incandescents, I just wonder how much heat these puppies generated. That has to have some effect on tire life.

    However, I’m sure there are tuner kids somewhere in LA salivating right now.

  • avatar
    seabrjim

    The Golden Sahara had these tires back in the early 60’s.

  • avatar
    Jeffer

    i think that’s a Mark I Ford Capri.

  • avatar
    NickR

    I think it’s a Renault of some description.

    And what the hell is she doing anyway, adjusting a garter or plugging herself in? I don’t get it.

  • avatar
    meefer

    I look forward to implementing this in the next Need for Speed game.

  • avatar
    Jeffer

    Oops! It’s not a Capri Mark I, it’s a Consul Capri.

  • avatar
    dgduris

    Ahhh!

    Nuclear waste issue: solved!

  • avatar
    porschespeed

    And what the hell is she doing anyway, adjusting a garter or plugging herself in? I don’t get it.

    Back in the old days, battery powered adult toys just didn’t have the ooommph that some women like…

    This is a vast improvment over the PTO shaft on earlier models…

  • avatar
    KeithBates

    @ Jeffer…

    Not a Consul Capri, rear window is the wrong shape, but it’s a Consul of some sort…

    I own 5 Capris, 3 Mk1 face lifts, and 2 Mk 2s, I know my Capris…
    (edit:) The Consul Capri didn’t appear ’til ’62…

    SteveL

  • avatar

    Too bad it wasn’t made in Japan.

    There’d have been upskirt cameras in the hubcaps.

  • avatar
    Dynamic88

    http://izismile.com/2009/09/16/the_most_stupid_inventions_30_pics.html

    Scroll down until you see the same pic. Apparently they are lit from within.

  • avatar
    FreedMike

    Talk about anticipating new markets – these guys saw the whole slammed compact thing coming 40 years ago!!!

  • avatar
    MadHungarian

    I see some safety issues here. One, how do you make rubber translucent and does it affect its other properties? Two, back then, there must have been incandescent lights inside the tire. No such thing as a minor flat once the tire goes down and shatters the bulbs. And unmounting the tires to change bulbs would be a pain in the a**.

    Having said all that, today you could do this with some kind of fiber optics or plastic shielded LED’s and it is kind of surprising the neon-kit and wheel-spinner crowd hasn’t been working on this.

  • avatar
    Shogun

    Too bad it wasn’t made in Japan.

    There’d have been upskirt cameras in the hubcaps.

    HAHAHAHAHAHAHA I’m a Japanese and I like the comment.

  • avatar
    tsofting

    @jpcavanaugh (& others)
    That is a Ford Consul 315, not a Consul Capri. The 315 was the sedan, with the then-somewhat-popular inward sloping rear window (as can be seen in the picture), seen on late fifties Mercuries and Lincolns in the US, and on the Anglia in Europe. Thank God that idea died a quiet death. The Consul Capri was the coupe-version of this model, and it had a conventional, and at the time very elegant, coupe roofline.

  • avatar
    Daanii2

    The woman is just adjusting her stocking. It looks like the partly coiled wire goes into her hand, but if you look closely, the wire goes from the hubcap up into the wheel well.

    It’s hard to say, but I bet this was just a “concept” feature done on wheels that could not move. Why do I get the idea that the photo was taken in Paris? Could be almost anywhere, I suppose, but something gives me that feeling.

  • avatar
    sutski

    haha too funny I just bought some Monkeylectric LED spoke lights for my ebike….I guess the result will be similar !!!!

    http://www.monkeylectric.com/m132s_gallery.htm

    and at $64 a pop, you can’t go wrong !!!

  • avatar
    Stingray

    How Did This Not Catch On?

    RICE/BLING was still to be invented or it wasn’t as developed as today.

  • avatar

    The wonders of Infra-red B&W film….how they used to make the moonlit “night” scenes in the old B&W Westerns……..

  • avatar
    chaguelyons

    I recall reading about these tires somewhere… and that they cost a fortune and only lasted a few thousand miles. I don’t think the technology was where it needed to be for the tires to “catch on”

  • avatar
    ceipower

    Something every aspiring rapper would just have to have.Can’t you just see these along with a set of spinning hub caps in double chrome? Oh , pimp it baby! These failed because at the time they were created we still had some sense of taste. Today every suburban white kid wants to be Huggy Bear from Starsky & Hutch!god help us

  • avatar
    mpresley

    Joe Chiaramonte : She’s showing you where the radiation burns are starting to form.

    I new I’d seen this kind of thing before. It’s how Joe Stefano used to do special effects from that old Outer Limits television show, the one from the early ’60s. Radiation was big, back then.

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