Seasonally, August is never a great sales month in Germany. People don’t buy cars in August. They drive cars. They are out of the country and on vacation. This August was an exceptionally crummy one in Deutschland. Only new 200,885 passenger vehicles (or Personenkraftwagen as they call them over there) were registered in August. That is 27 percent below the Abwrackprämien-addled August of 2009. But that’s only part of the story. Read More >
Category: Germany
Karl-Thomas Neumann, Volkswagen’s new Emperor of China, took over his job today. He replaces Winfried Vahland, who now runs Volkswagen’s Skoda division. Neumann has a problem many would like to have. “We can’t build enough cars to meet the demand in China,” Neumann told the Sueddeutsche Zeitung. Now, if you have nothing to sell, you lose market share, and you really have a problem. Neumann will build. he will build new factories, and … Read More >
When Opel needed a a low-cost subcompact for the European market, it did what all good car companies do: rebadged a Suzuki. And thus, the Opel Agila was born. For the latest version of the Agila, which debuted in 2008, Opel opted to let Suzuki build the car itself at its Hungarian plant (alongside the Suzuki SX4 and Fiat Seidici). It also tasked its Managing Director, a man known around the office as “Mr Opel,” with developing the new micro-MPV in partnership with Suzuki. For his trouble, Mr Opel (aka Hans Demant) was then shunted aside by GM, and ended up being poached by VW to head up “international project coordination.” Quite by coincidence (or not), VW’s biggest international project is in building new low-cost small cars with… Suzuki. Automotive News [sub]’s Paul McVeigh notes that
Neither GM or Opel has commented publicly on Demant’s defection to archrivals VW. But executives are said to be very angry in private.
But then, GM could hardly have expected Demant to stick around after having been shuffled off to “intellectual property protection” after nearly 40 years of service to Opel at some of the highest levels. The fact that he’d just been demoted at a time when Opel’s owners in the RenCen were enjoying record-low popularity in Germany made the move all the more likely. And because it’s happened at a time that Opel is struggling for its life makes the move just as damaging to GM as it is a windfall for VW.
Suzuki is hustling to avoid needing more help from partner Volkswagen. For instance in India, a market VW covets. Suzuki used to own more than half on the Indian market. In the recent months, that share slipped a bit. Not because customers in India don’t like Suzuki. Suzuki can’t keep up with the demand. Customers have to wait for months to get delivery of popular car models such as the Swift hatchback and the Swift Dzire sedan, reports The Nikkei [sub]. Suzuki is finally doing something about it. Read More >
„I’ve said Alfa is not for sale“ grouched Fiat’s Sergio Marchionne at journos who badgered him about Alfa possibly going to Volkswagen. While he was at it, Sergio told Automobilwoche [sub] that business is so good that he probably will raise year-end guidance in the third quarter.
In Europe, Volkswagen is a full service operation. You can buy your car at a Volkswagen (Audi, Seat etc.) dealer. You can finance it at the Volkswagen Bank. (They give you a credit card, and higher interest for your savings.) You can insure it with the Volkswagen Versicherungs Dienst VVD. Both are subsidiaries of Volkswagen Financial Services. The VVD is not a real insurance, they act as an agent for Europe’s insurance giant Allianz. Put that in the past tense. After 62 years with Allianz, Volkswagen does its first baby steps into the insurance business itself. Read More >
Up to now. GM saw a limited, Europe-only role for Opel. That’s pretty much a death knell. No serious brand can survive on Europe alone. With the weak Euro, it would be utter stupidity to try to survive on Europe alone. Finally, this fact dawned on GM. Opel now received the o.k. to expand into markets outside of Europe. You probably can guess which markets they have in mind. Read More >
Does a passport with an RFID chip freak you out? Not if you don’t carry your passport on you. How about RFID-equipped drivers’ licenses? Well, stick the license in a shield and nobody will be the wiser. Never heard of RFID? It’s a chip that needs no power. It sends out a number that identifies you. Think of a barcode on your forehead. How about RFID equipped cars? Read More >
Mercedes, BMW and Volkswagen/Audi are all moving inexorably towards a major downmarket expansion, as they develop a new generation of compact and subcompact cars based on front-wheel-drive architectures. Though Volkswagen has played in this space for some time, the move is a major cultural shift for BMW and Mercedes, which are typically associated with rear-drive luxury cars, particularly in the US market. But the truth is that the German luxury brands have always sold products in the German and other European markets that don’t match their premium overseas brand images (see, among other examples, the ubiquity of Mercedes taxis in Germany). But the strange thing about this next push towards smaller cheaper cars is that it’s not not aimed at Germany at all.
If the German magazine Focus is informed correctly, then Dr. Z’s days at Mercedes are counted. Focus heard that Wolfgang Bernhard will run Mercedes, while Dr. Z. will run all of Daimler. „In a second step, Bernhard could succeed Zetsche 2012 as Daimler CEO,“ says FOCUS. Currently, Bernhard is responsible for production and purchasing of Mercedes. Read More >
In the wake of GM re-taking full control of Opel, Opel’s former boss Hans Demant stepped down to make room for Nick Reilly. Demant’s new title was GM Vice President, Global Intellectual Property Rights. His job was described as being “responsible for protecting GM’s property rights globally, for example in conjunction with business alliances, partnerships and transactions.”
That job is the GM equivalent of keeping track of the Willow Ptarmigan, Common Ravens, and Snow Buntings population of Nome Alaska. It comes as no surprise that Demand quit. At age 59, he could have taken early retirement. Instead, he took a job with the competition. Read More >
What is the fastest sedan under the sun? Up until a few days ago, it was a Mercedes E-Class, tuned by Brabus. That car can kiss the world record good-bye. Read More >
Automobilwoche [sub] picked up strong signals that Volkswagen is interested in adding Alfa Romeo to their growing roster of brands. Last December, Marchionne had put Alfa on strategic review, and gave the brand, as Ed Niedermeyer put it so delicately, “a year to get its proverbial shit together.” They popped some Imodium, and in April, Marchionne was “determined” to build the brand into a “full-line premium carmaker.” Nevertheless, here and there whispers had popped up that Alfa could be sold if the right buyer would show. Read More >
After the onset of carmageddon, premium and luxury cars were considered as unsalable. According to mutual agreement, the future of the automobile was small ecoboxes. If there was any future at all.
Fast forward to Germany … Read More >
In June, we reported about a catfight between Porsche and Audi. The bitching and eye-scratching was about who will design the kit for all future sports cars of the Volkswagen empire. The contenders: Audi and Porsche. The thinking was that the fight is just for show. And it was. If Automobilwoche [sub] has it straight, then Porsche will not just develop the mid-engined kit for all sportscars. Porsche will lead the engineering of the complete kit and kaboodle. Read More >













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