A year ago, TTAC broke news of back channel overtures being made towards Iran on behalf of General Motors. A number of Chevrolet Camaro Convertibles made their way to Iran via a complicated logistics network and the importations were of dubious legality. But the event highlighted a sentiment in the auto industry that few are willing to openly discuss: the BRIC countries, once the darlings of the emerging markets, have already been exhausted. The search for new markets is on, and that means places like Africa and Iran. And Cuba could be next.
Category: Sales

Remember when we thought $2.55 for a gallon of regular was going to make for a good Christmas? Turns out the new average is $2.47, the lowest average price reported in five years.
Also: That’s a photo shot by one of my relatives back in Louisville, Ky., where some stations are pumping gas for as low as $1.96/gallon.
Despite massive year-over-year improvements, the Kia Sedona continues to be a relatively low-volume player in America’s minivan segment. But are the gains made by the Kia significant enough to make life difficult for the top four?
Compared with November 2013, Sedona volume jumped 578% last month as a follow-up to October’s 251% gain. Through the first three-quarters of 2014, Kia USA had been selling fewer than 630 Sedonas per month. 2376 were sold in October; 3538 in November. The van’s market share through nine months was a paltry 1.3% as even the Mazda 5 and Nissan Quest were easily outselling the Kia. But in November 2014, the Kia Sedona grabbed 9.1% of America’s minivan market. Read More >
After increasing sales of the brand’s new Escape-related small crossover in five consecutive months, Lincoln MKC volume levelled off in November 2014 at 2152 units. This represents a 2% drop from the total achieved by the MKC in its best month, October, when 2197 were sold. America’s new vehicle market was 2% larger in November than it was during the prior month.
Have we therefore reached the MKC’s maximum monthly volume? Dealers have plenty of copies to sell: there was a 116-day supply at the beginning of November. 2150 sales per month would put the MKC in the same territory as the much larger and more costly Mercedes-Benz GL-Class, ahead of the smaller BMW X1 and also-ex-PAG Volvo XC60, but well back of class leaders like the Acura RDX, Audi Q5, Mercedes-Benz GLK, and BMW X3. This year, the latter four are generating 3610, 3443, 3013, and 2820 average monthly sales, respectively. Read More >
In November 2014, for the first time in its six-month North American existence, the full-size Ford Transit was America’s best-selling commercial van.
A number of special circumstances made the Transit’s sudden rise to the top of the leaderboard possible, besides an increase in the number of available Transits and, yes, increased demand for the Transit itself. Read More >

Plug-in vehicles may be doing well as of late in the sales game, but a study by The Research Capsule says their gameplay needs more work.
The auto journo world is in a tizzy because electric automaker Tesla refuses to post its car sales numbers on a monthly basis and the numbers they do divulge are suspicious as they are without detail and they vary widely from actual registration numbers. Our friends at Jalopnik ranted about it last week, calling on Tesla to start reporting sales consistently. They based their story on a report by Seeking Alpha that deduced that Tesla may have as many as 12,000 unsold Model S’s, based on registration figures and the automaker’s quarterly financial reports.
We say congratulations, Elon Musk, you truly are the head of an American car company now, as reporting bogus sales numbers to the press is a normal part of an automaker’s modus operandi. Read More >
American Honda’s Civic posted decreased sales volume in each of the last five months. After claiming the title of America’s best-selling small car in two consecutive years, it’s highly unlikely that the Civic will be able to catch the Toyota Corolla with just one month of sales reporting remaining in calendar year 2014.
U.S. Civic sales through the first six months of 2014 increased 5% compared with the same period one year earlier. While the Civic trailed the Corolla at the halfway point in 2014, that second-place status was actually in keeping with the results from 2013, a year in which Honda’s compact sedan and coupe ended 34,000 sales ahead of the venerable Toyota compact. (Note: Corolla sales reported by Toyota USA always include the Matrix.)
But from July 2014 onward, the Civic did not prove capable of matching 2013’s impressive second-half sales rate, a period which saw Honda generate 53% of its 2013 Civic volume, sufficient for Honda to post the highest level of Civic sales since 2008. Read More >

Volvo may not be ready to directly sell its models to the public in the same way Tesla does, but the automaker is ready for online orders.
Ford reported in November 2014 the largest number of Mustangs sold in any November since 2006. With 8278 sold last month, year-over-year Mustang volume jumped 62%.
It was also the best month for the Mustang since May of this year, when monthly U.S. Mustang volume jumped beyond 9000 units for just the third time in 23 months.
Yet, “best since 2006,” doesn’t sound nearly as good to the Mustang fan base as, “nearly twice as popular as Camaro,” does it? Read More >
The Chrysler Group reported the Dodge Dart’s best-ever sales month in November 2014 as year-over-year volume jumped 39% to 9012 units.
This was the first time Dart volume climbed beyond 9000 units in a single month. The previous top month for this modern incarnation of the Dart was May of this year, when 8644 were sold.
Yet at best, a best-ever month from the Dart still represents nothing more than a mid-pack performance. Read More >
Passenger car sales in the United States are up just 1% as the overall industry has grown more than 5% through the first eleven months of 2014. America’s two best-selling premium brands, however, are enjoying more encouraging passenger car numbers in 2014. Quickly decreasing fuel prices are not, as of yet, slowing car volume at BMW in the least. Read More >
November 2014 U.S. sales of the Chevrolet SS fell to the lowest full-month total in the model’s 13-month history with General Motors reporting just 105 units.
SS volume peaked at 350 units in March of this year. Last November, in the SS’s first full month, 178 were sold. Year-over-year, SS sales slid 41% twelve months later. Read More >
The rise of the small luxury crossover is undeniable, not just based on the most recent evidence available. U.S. sales of premium brand small utility vehicles rose 17.9% to 23,776 units in November 2014, an increase of 3615 units compared with November 2013. Much of that improvement was powered by the smallest of small luxury brand crossovers: the Audi Q3, BMW X1, and Mercedes-Benz GLA, sales of which grew to 4963 units from the 2364 generated by the X1 a year ago.
Up a notch in size/price/prestige, the Acura RDX-led category (which was topped by the Audi Q5 in each of the last three months) was up just 5.7% in November 2014, not hugely superior to the gains made by the overall industry, which rose 4.6%. But this class of SUV/crossover is up 17.8% over the span of the last eleven months. Combined with the aforementioned trio of underlings, they’ve grown 17.7% to 222,844 units.
Clearly, this is a growth market with untapped potential. These are the ess-you-vees of tomorrow, despite lacking (for the most part) off-road credentials, significant ride height, or superior utility compared with conventional, nearly nonexistent small wagons. Read More >
Credit Unions will now be able to follow up with applicants who were unable to procure loans, and see if they pursued credit at other institutions, thanks to a new service from Equifax.


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