Toyota and Microsoft will host a joint live webcast tomorrow, Wednesday, April 6 at 1 p.m. Pacific. “Steve Ballmer, CEO of Microsoft, and Akio Toyoda, president of Toyota Motor Corp., to discuss a collaboration between the two companies.,” says Microsoft. (Read More…)

In an oddly-timed 2 am (Tokyo time) filing, The Nikkei [sub] writes that “Toyota Motor Corp. has decided to reopen most of its domestic automobile plants as early as next week to start churning out a limited number of models.” (Read More…)

Looking at the supply chain and transit times, it was easy to predict that the big American knock-on effect of the Japanese earthquake and tsunami would start to happen around – right now. To nobody’s surprise, The Nikkei [sub] writes this Tuesday morning in Tokyo that Toyota “is highly likely to halt all manufacturing operations at its factories in North America later this month due to parts supply disruptions.” It goes on to say that “the scale and the duration of the expected shutdown have yet to be decided, but all of Toyota’s 14 factories in North America could be affected.”

I could write that and finally go to bed, but my mother had told me to believe nobody. Not even a respected newswire that gave its name to the main Japanese stock index? Not even that. An early call to Toyota HQ reaches spokesman Dion Corbett, who has a completely different story. (Read More…)

In the (OMG) 7 years I have lived and worked in China by now, I have learned not to take the first two months of the year all too seriously. After all, according to the Chinese calendar, the first two months mostly belong to the old year. Chinese New Year  is some time in late January or early February, depending on the inscrutable lunar calendar. The nearly month long festivities mess up sales, and make comparisons pretty much useless. Confucius say: “Only the stupidest of men make predictions based on January sales.”

March is a different matter.  It’s the first “regular” month of the new year. Everybody is waiting for March sales results in China. We’ll have to wait at least a week or so until the CAAM is done tabulating the sales of the 60 to 120 automakers in China (even that number remains shrouded in mystery.) But there is our trusted indicator: GM China. (Read More…)

Toyota reports [PDF] that it has increased its MSRPs by an average of 1.7%, as the automaker seeks to regain control over pricing which has taken a hit in the year since its recall scandal. Of course, the fact that the firm’s supply of vehicles is likely to be limited by the chaotic aftermath of the Japanese earthquake and tsunami was causing its transaction prices to rise anyway, but Toyota tells Automobile magazine that the MSRP increase

has no relation to any production shut downs or shortages stemming from the recent disaster in Japan

Uh huh. Whatever you say.

Last weekend, Akio Toyoda donned heavy work clothes and a hard hat to do some genchi genbutsu (Toyota-speak for “go and see for yourself”) and toured the areas hit by earthquake and tsunami. Instead of us writing about it, we let Toyoda go and write himself.

Akio Toyoda, an admitted auto otaku, has an alter ego at the Gazoo Racing blog where he writes under the nom de plume “Morizou”.  That nick is borrowed from a cactus-like character that was the mascot of the 2005 Aichi Expo, but that’s for another story and another time. In yesterday’s blog, Toyoda/Morizou wrote about the tour. Translating from Japanese to English is pretty hard, especially when condolences are involved. Frau Schmitto-san and I besto wo tsukushita – we did our best, as they say in Japanese. (Read More…)

The first waves of the Japanese tsunami are reaching consumers at American shores. Oddly, some of the cars first affected may be the ones customers already have, not the ones they cannot buy. Toyota notified its dealers across the United States to prepare for a shortage of replacement parts, due to disruptions caused by the monster earthquake and tsunami in Japan, The Nikkei [sub] writes today.

Out of 300,000 “numbers”, as they call parts items in the vernacular, 233 are in short supply and have been “placed on controlled allocation,” as a Toyota U.S.A. statement says. Dealers are being asked to “refrain from placing any orders in excess of what is critically needed to support customer emergency need and true customer demand.” (Read More…)

After the March 11 quake, when the office buildings stopped shaking, Toyota told its 500 staffers in Purchasing to contact suppliers. Each damaged supplier received a red pin on a large map of northeastern Japan. Soon, the map was swamped by a tsunami of red pins. Some suppliers “suffered the complete destruction of their factories,” writes The Nikkei [sub], “and were unable to determine how many of their employees were still alive.”

With more than 10,000 dead, more than 16,000 missing, and whole towns razed in the Tohoku area, many shops are now believed to be at the bottom of the furious sea.

“The word ‘ordeal’ does not even convey the gravity of the situation,” Toyota President Akio Toyoda says. (Read More…)

Who will be the world’s largest car company this year? There appears to be at least one car company that is (so far) totally unaffected by any parts malaises, supposed bursting bubbles in China and any other possible impediments to vehicular growth: Volkswagen. Veedub’s sales jefe Christian Klinger remarked at the sidelines of a press conference today that Volkswagen’s sales will hit record levels in March.

The Wall Street Journal could not believe its ears and sought confirmation. A Volkswagen spokesman said they heard right. Klingler didn’t give any further details, says the WSJ, but record levels can’t mean anything else than the best March ever in VW’s storied history. (Read More…)

Japan’s largest and second largest automakers are worlds apart. Last year, Nissan made less than half of the cars the world’s number one, Toyota produced. Looking at the February results of both, we see a Goliath that is slowing down and a David that is revving up mightily. What’s more, we see a Goliath that is heavily exposed to the destruction in Japan, and a David that had moved most of his production abroad, well before the Flood. Let’s compare David and Goliath. (Read More…)

Days after the earthquake an tsunami had devastated large parts of the north-east Tohoku area of Japan, Toyota was still cut off from its factories in the hardest hit Miyagi prefecture. A convoy of six water tankers, two fuel tankers and nine cargo trucks braved impassable or closed roads and reached the area on Sunday after the quake. A second convoy arrived on Monday.

By now, Toyota has an out-and-out private army in the region, helping factories and the surrounding communities. (Read More…)

Beginning on Monday, March 28,  Toyota will restart production of three hybrid cars “which are in high demand” as Toyota spokesman Paul Nolasco said.

Both lines of Toyota’s Tsutsumi plant in Toyota City will begin full Prius production on Monday. These used to be mixed production lines. A few cars were left incomplete when Toyota stopped all production in all of Japan after the quake. Those cars will be finished. Then, both lines will make exclusively Prii (as in the now official Toyota Prius plural.) (Read More…)

On Thursday, Toyota will restart seven parts plants in central Japan to supply replacement parts for the domestic market, The Nikkei [sub] reports. Production of parts for overseas markets will start Monday. (Read More…)

For days, Toyota had no word from its plants in the northern Japan quake zone. Many communities in the region are still cut off. Over the weekend, Toyota sent two truck convoys up north. On Sunday, a convoy of six water tankers, two fuel tankers and nine cargo trucks reached the area which now suffers wet weather and below freezing temperatures. A second convoy arrived on Monday. (Read More…)

The crazy thing about 24 Hours of LeMons racers is that they actually follow through with their terrible ideas. Maybe it’s the urgency of the deadline, or maybe it’s the peer pressure to keep one-upping the last ridiculous project. Last month we admired the radial aircraft-engine-powered MR2, and now we’ve got another MR2-based team taking on one of the long-discussed LeMons Holy Grails: the twin-engined sub-$500 race car! (Read More…)