Tag: Toyota

By on January 13, 2011


In my first Denver winter after a driving lifetime in coastal California, I’m now experiencing my first real taste of driving in snow. My ’92 Civic is doing pretty well (i.e., I haven’t crashed or become stuck yet), but I’m starting to eyeball Craigslist listings for IHC Scouts and FJ40 Land Cruisers. After spotting this Toyota in my neighborhood, I may have to forget about the Scouts. (Read More…)

By on January 13, 2011

Japan is the world’s center of gravity for plug-ins one actually can buy. News from the land of Nippon also illustrate a little detail that prevents EVs from wholesale adoption.

There is an EV conundrum that had been largely overlooked or ignored amongst the hype: So you need a charging station in your garage. What if you don’t have your own garage, because you live in an apartment complex? Range-challenged EVs are targeted at dense cities, and where do people live in dense cities? (Read More…)

By on January 12, 2011


The tiny rear-wheel-drive station wagon, killed by hatchbacks, minivans, and 64-ounce sodas, is no longer with us. Here’s a reminder of an era in which such vehicles were relevant. (Read More…)

By on January 12, 2011

Lexus entered the „premium compact“ segment today by launching their CT 200h hybrid hatchback in Japan. They could call it CT 200hhh – as in harmonious hatch hybrid. We’ll get to the harmonious in a minute. (Read More…)

By on January 11, 2011

“There have been companies that have gone belly-up for carrying excess capacity, but no company has gone bankrupt for not being able to produce, We now realize humbly that we shouldn’t make cars until we’re absolutely certain they will sell.”

Toyota’s Executive Vice President Atsushi Niimi to Bloomberg. (Read More…)

By on January 11, 2011

“Prius has become to hybrids what Kleenex is to tissues and Levis are to jeans.” So said Bob Carter, group VP and general manager of Toyota U.S.A. With so much brand power, it would be a waste to have only one Prius. From now on, Toyota has three. The Prius received a bigger and a smaller sibling, with the idea towards creating “a modern family with a Prius for everyone.” (Read More…)

By on January 11, 2011

Double-digit sales declines in the U.S. in the past two years notwithstanding, Toyota’s  Gen  X & Y Scion brand is in “no danger” of being put out of its misery, and new products are in the pipeline, Toyota Prez Akio Toyoda told The Nikkei [sub].

Toyoda confirmed that the subcompact iQ, recently reviewed by TTAC in Tokyo, will be coming early this year to the U.S., as a Scion.

By on January 5, 2011

The story of Dimitrios Biller has been one of the more colorful sideshows in last year’s media-scourging of Toyota, complete with a “book of secrets,” accusations of corporate criminality, counter-accusations of mental instability and a congressional pissing match. But with the Toyota media circus long gone, it now seems that l’affaire Biller was just another distraction from the mundane truth of the unintended acceleration scare. As the Detroit News reports, Biller and Toyota’s legal struggle is over… and Toyota, not Biller, is going to get paid.

Biller, a California attorney who worked at Toyota Motor Sales USA for four years, from 2003 to 2007, and Toyota had agreed to have their disputes settled by binding arbitration, which limits the grounds for appeal.

Biller had sued Toyota for defamation and fraud, while Toyota had sued him for violating confidentiality and severance agreements.

Gary Taylor, a retired judge serving as the arbitrator, concluded in a final award that Toyota should receive $2.5 million in damages from Biller for 10 disclosure violations, plus $100,000 in punitive damages.

“The evidence showed that Toyota suffered, and will continue to suffer, multiple harms from Mr. Biller’s contract breaches,” Judge Taylor wrote.

He also ordered Biller to return documents, including attorney-client documents, he’d taken from Toyota and allow the company to inspect his computers.

By on January 1, 2011

We are picking up more and more signs of an impending revival  of  assumed dead fuel cell technology.

Here is another one:  The Nikkei [sub] says that the Japanese government is supporting an initiative to draw a hydrogen from a surprising source: Oil refining. And they need to be ready by 2015. (Read More…)

By on December 29, 2010

Panthers get a lot of love here at TTAC, but my automotive soft spot is actually for big, softly sprung front-drive sedans. When I bought a brand-new Chrysler LHS back in 2000, I probably single-handedly dropped the average age of the LHS buyer by double digits. I can’t say exactly what the attraction was, but there’s something pleasing about wafting around in a big, smooth sedan with just enough get-up-and-go. Around the same time as Chrysler attacked the large front driver market with the LH platform, Toyota was getting into the full-size arena with the Avalon.

But, just as the LHS tended to live in the shadow of the 300M, Toyota’s full-size model has always suffered from its little brother’s success: the Avalon never stood out enough to tempt buyers away from the (none too cramped) Camry and its smaller price tag. Now, tackling Buick, Ford and Hyundai rather than Chrysler for the large FWD sedan market, Toyota has given the Avalon a thorough going-over with the goal of distancing the near-luxo-barge from its mass-market cousin. But will this makeover help the “forgotten Toyota” reclaim some spotlight? (Read More…)

By on December 29, 2010


Remember window louvers? They were sort of terrible, yet it’s still interesting to see them on a quasi-sporty Malaise Era car. This Celica ST’s louvers will soon be ground up and digested by The Crusher. (Read More…)

By on December 28, 2010

So who will be the world’s largest automaker this year? Like it or not, this is decided by numbers of units produced, size doesn’t matter. Some time in summer 2011, OICA will publish the official worldwide manufacturer ranking. Let’s try to figure out the top three. Number 3 is easy: (Read More…)

By on December 27, 2010

“This could be Toyota’s iPod,” said UK’s Fifth Gear. The iQ is Toyota’s (some say much smarter) answer to Daimler’s Smart. But the trouble is: The iQ is only available in Japan and Europe. Its impending arrival in the U.S.A. has been announced many times. More on that later. While in Japan, I wanted to test-drive the smallest car of the world’s largest automaker. But first, there were huge obstacles to overcome.

(Read More…)

By on December 23, 2010

Seoul’s Chosun Ilbo sees Hyundai-Kia taking the number 4 spot in global autos sales this year. The podium positions are already spoken for: Volkswagen will take third, the number one position remains a tight race between Toyota and GM.

The Seoul paper sees Hyundai-Kia “overtake the Renault-Nissan alliance to become the world’s fourth largest carmaker. Hyundai ranked fifth last year, with Toyota on top followed by GM, Volkswagen, and Renault-Nissan.”

The trouble is: It’s not true. Even more troubling Hyundai-Kia will most likely topple Ford. (Read More…)

By on December 22, 2010

One of Toyota’s best selling cars, with cumulative sales exceeding 3.5 million units since its first-generation launch in 1999, and with sales in more than 70 countries around the world, is the Vitz.

The what?

Well, Vitz is what the car is called in Japan. You will probably know it better as the Yaris. The first generation Vitz was sold as Echo in some markets. Now it’s Vitz in Japan and Yaris in most of the rest of the world.

Today, Toyota showed the 3rd generation Vitz (Japanese spec) to the Japanese press in Yokohama.

As I had already been in the neighborhood, I popped in and checked it out. Dozo. (Read More…)

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