American car ads of the early 1980s came up short in several departments: Burning rubber, jet-engine-grade turbocharger sound, and blatantly sped-up film that made the cars appear to be going 300 MPH. Oh, and they also lacked James Bond! (Read More…)

For quite some time, we have been tracking a growing trend in China: Chinese cars. Well, Chinese cars, made by joint ventures with foreign carmakers. Here could be a new one, with a twist: Toyota so far has been hesitant following Nissan and others on the plugin bandwagon. Its Chinese joint venture, FAW-Toyota, will change that. They will come out with a Chinese-branded car that is a Toyota on the outside, and a Chinese-developed EV on the inside. If the information of BJNews (via Gasgoo) is correct, that is. (Read More…)

The attentive reader of TTAC is not surprised by the news provided by Automobilwoche [sub] that Toyota will introduce a plug-in version of its iQ by 2012. It had been on Toyota’s green roadmap for months. The (not really) surprising news is: You won’t be able to buy the EV iQ when it gets launched. (Read More…)

Japan’s Chief Cabinet Secretary Yukio Edano today took the unusual step of publicly voicing the Japanese government’s satisfaction with the U.S. government’s findings that Toyota’s electronic throttle control system is free of glitches, ghosts and malfunctions. It was a not so subtle reminder that politics weighed heavily in Toyota’s SUA scandal. (Read More…)

While Mazda is still talking with Russian politicos about producing cars in Siberia, Toyota is doing it.  Toyota “is moving into the Russian Far East ahead of other Japanese automakers as part of a high-priority effort to tap emerging markets,” at least as far as  The Nikkei [sub] is concerned. (Read More…)

After tarring and feathering Toyota for alleged sudden unintended acceleration, after inventing a mass murder of 89 that creates a massive 261,000 hits on Google, after dragging executives in front of tribunals of the Washington Inquisition, after shaking down Toyota for unprecedented $48.8 million in fines, after NASA engineers subjected Toyota cars to torture worse than waterboarding, the NHTSA today announced that they found … (Read More…)

Toyota’s Senior Managing Director Takahiko Ijichi had a surprise for the press that congregated today in the windowless basement conference room of Toyota’s downtown Tokyo office. They were invited to hear the results of the 9 month period from April to December. The scribes had prepared for the worst. As the numbers were released, some furiously begun retyping the prepared stories in which they had planned to insert the expected bad numbers before hitting SEND. Instead, Reuters reports: “The world’s top automaker posted a smaller-than-expected fall in third quarter profits and hiked its sales forecast for the year to March 31 by 70,000 vehicles to 7.48 million, thanks to better than expected sales in Asia, Japan and Russia.” (Read More…)

More than three years ago, on New Year’s Eve of 2007, our Beloved Leader, the dearly departed Robert Farago rattled the Best and Brightest with one of his thought (and sometimes aggression) provoking questions. This time, it was: “What’s the plural of Prius?”

Damned if I know, but a few days ago, the TTAC server reported repeated search terms for the very same  “What’s the plural of Prius?” I decided to do my journalistic duty and investigate. The results were shocking. (Read More…)

We had intimated it a few days ago, now it’s official: Toyota’s Prius is no longer primus (or make that ichi ban) in Japan. The hybrid that had been Japan’s best selling car for 20 months in a row had to relinquish the throne to Honda’s Fit. (Read More…)

Going through my old 2X2X2 35mm stereo slide pairs for posting on Cars In Depth (I’ve been messing around with twin-film-camera 3D for about 15 years now), I came across some shots of the ever-varied fleet of late-80s/early-90s Japanese subcompacts I owned during the heyday of San Francisco’s notorious City Tow car auctions. (Read More…)

According to data published today by Ford, the company sold 5,313,000 units worldwide “to wholesale” (i.e. out of the door.), up 447,000 units or 9.19 percent. With Volvo eliminated, the growth was 771,000 units. Record sales in the U.S.A. and Asia were partially offset by lower sales in Europe. Ford is not strong enough in China to profit like its competitors that are strong in China. One of these competitors is Hyundai. (Read More…)

Yesterday, I changed my base of operations to Tokyo for a month to escape the Chinese New Year festivities (i.e. one month of WW III worthy fireworks, combined with closed shops and restaurants.) If I would have stuck it out a few days longer, I could have enjoyed a ride in a fuel cell vehicle. (Read More…)

Toyota released year-end global sales numbers for 2010. Thanks to an uptick in December sales, they were slightly better than estimated in December. Toyota Motor Corporation global group sales rose 8 percent to 8.418 million units. This includes Daihatsu and Hino.

Toyota sold 7.528 million units under its own nameplate, up 8 percent. Daihatsu sold 783,000 units, up 4 percent, and truck maker Hino moved 107,000 units, up a strong 35 percent.  Japanese group sales were 2.204 million units, up 10 percent. Overseas sales rose 6 percent to 5.962 million units. But are 8.418 million units enough to keep Toyota in the top spot?

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A factory that can make cars fast should be the goal of every automaker. The higher the throughput, the lower the cost. Japanese companies had for long been on the leading edge of efficient and flexible production. Now, Toyota has made a big step forward, reports Reuters.

Introduced in a new factory of Toyota subsidiary Central Motor Co, the production line is shaped like the letter “U”. It allows for more than one task to take place at once on a vehicle. The engine can be installed in the front while underbody parts are added in the back. In a way, Toyota introduced multithreading to car manufacturing that had been sequential since Henry Ford. (Read More…)

If you like your appliance-style Toyota (there is statistical proof that you are not alone) then better run and buy it now. The Nikkei [sub] rattles its readers this morning with the news that Toyota “plans to build vehicles that are more eye-catching to counter criticism its cars are too bland,” (Read More…)